Most Podcast Listeners Like Or Don’t Mind Ads: Study by Ray Schultz , May 3, 2023 Far from being an annoyance, podcast advertising may be helping to drive sales, judging by a study from DISQO titled Proving the Power Of Podcast ads. Of the daily listeners surveyed, 45% say they pay more attention to … Continue reading Most Podcast Listeners Like Or Don’t Mind Ads: Study
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Podcast Consumption Rebounds After Q1 Dip Among Young Listeners
Podcast Consumption Rebounds After Q1 Dip Among Young Listeners by Ray Schultz , July 22, 2022 Publishers who offer podcasts should be relieved. Daily podcast consumption has recovered from a dip earlier in the year, at least among young listeners, according to Edison Research’s latest Share of Ear audio listening diary survey analysis. The survey is conducted … Continue reading Podcast Consumption Rebounds After Q1 Dip Among Young Listeners
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