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Google AI Lets Users Ask Local Businesses Questions Based On Intent by Laurie Sullivan , Staff Writer @lauriesullivan, January 31, 2025 How AI will change the dynamics of local media buys on national networks has become clearer with the launch of a lead-generation Search Labs experiment. “Ask for Me” lets people use Google AI to call … Continue reading Google AI Lets Users Ask Local Businesses Questions Based On Intent
Google AI Lets Users Ask Local Businesses Questions Based On Intent by Laurie Sullivan , Staff Writer @lauriesullivan, January 31, 2025 How AI will change the dynamics of local media buys on national networks has become clearer with the launch of a lead-generation Search Labs experiment. “Ask for Me” lets people use Google AI to call … Continue reading Google Lets AI Users Ask Local Businesses For Anything
Local marketing requires going very deep on a particular group of people. Here’s what you need to know. Jessica Hawthorne-Castro on January 30, 2025 Location-based marketing campaigns target consumers where they are and build community awareness and engagement. This sounds straightforward enough. However, there are several tricky aspects to navigating the local media landscape. … Continue reading Your 4-step guide to local marketing success
Martha Vasquez | January 6th, 2025 Google’s algorithm for local search rankings revolves around three essential elements: relevance, distance, and prominence. Understanding these factors is crucial for helping businesses shine in their local markets. In this guide, we’ll dive into each element and uncover actionable strategies to elevate your website online visibility. Whether you’re … Continue reading Maximizing Google Ranking Factors for Local Businesses
Google strikes a deal with California lawmakers to fund local news The agreement ends a long-running dispute that led to Google temporarily blocking news for some users in the state. karissa bell Thu, Aug 22, 2024 Anadolu via Getty Images Google has reached a deal with California lawmakers to fund local news … Continue reading Google strikes a deal with California lawmakers to fund local news
One new feature is designed to increase ad engagement and rankings, while the other provides greater budget controls. Anu Adegbola on August 9, 2024 Google unveiled new features for Local Services Ads (LSA) this week. One automatically selects profile photos to display in advertisements, while the others give advertisers more control over their spending. … Continue reading Google rolls out new features for Local Service Ads
Google Local Services Ads Get Automated by Laurie Sullivan , Staff Writer @lauriesullivan, August 9, 2024 Google made changes to its Local Services Ads (LSA) this week. One feature will automatically select profile photos to display in advertisements, and the other aims to improve ad budgets by setting monthly maximums ad spend limit for certain account. … Continue reading Google Local Services Ads Get Automated
Chrome for mobile adds handy action shortcuts for local businesses You’ll also see live sports scores in the Discover Feed. will shanklin Wed, Jun 26, 2024 Google Google is making subtle quality-of-life improvements to the Chrome mobile apps. The Android and iOS versions of the browser now offer quicker access to crucial info, … Continue reading Chrome for mobile adds handy action shortcuts for local businesses
Here’s how fine-tuned AI models can revolutionize marketing workflows by providing focused intelligence tailored to your requirements. Chris Robson on May 31, 2024 For many people, ChatGPT is synonymous with generative AI. It was certainly the platform that captured the world’s attention. Even today, many people haven’t ventured further than the comfortable chat-based interface … Continue reading Why local, fine-tuned models are the near future of the AI workflow
Impact Of AI On Local Search As Seen In The Data by Laurie Sullivan , Staff Writer @lauriesullivan, May 21, 2024 SOCi analyzed how generative artificial intelligence tools answer and serve information about local queries. The test of complex searches on each of the six platforms analyzed includes a series of follow-up questions to better understand … Continue reading Impact Of AI On Local Search As Seen In The Data
