Google Search: A Gross Margin Framework For Generative AI Modeling by Laurie Sullivan , Staff Writer @lauriesullivan, October 12, 2023 Google, Microsoft and others focused on search are preparing the ad industry to make one of the biggest transitions with the introduction of generative artificial intelligence (GAI). On Thursday, Google announced the ability to create images with … Continue reading Google Search: A Gross Margin Framework For Generative AI Modeling
Is your marketing making you money or losing it? Columnist Jacob Baadsgaard explains how determining and tracking your contribution margin can help your marketing initiatives remain profitable. Jacob Baadsgaard on July 13, 2016 You may have heard the old one-liner, “We lose money on every sale, but we make it up in volume!” It … Continue reading Contribution margin: How to tell if your marketing makes cents
by Sunil Bagai November 12, 2015 Follow @ZenithtalentNovember 12, 2015 A strong middle class is critical to economic success. It’s what set America apart back in the day. It’s what led to a robust infrastructure, educational system, entrepreneurism, thriving industry and consumer spending. Rampant income inequality, on the other hand, sparked the Great Recession. Credit … Continue reading The Great MSP Margin Call: A Staffing Industry Reality Check
