Tag Archives: Mean

Small Business Doesn’t Have to Mean Horse and Buggy

Smart Business Tips

by Keely Bailey March 17, 2016March 17, 2016 When it comes to marketing software, many small businesses dismiss the idea as something too expensive, too complex, and too much the exclusive province of major global companies. However, nothing could be further from the truth: 21st-century marketing automation software is affordable, versatile, and can provide a … Continue reading Small Business Doesn’t Have to Mean Horse and Buggy →

Facebook Instant Articles: What Is It and What Does It Mean for Content Marketers?

Facebook Instant Articles

by Jaja Maranan February 23, 2016 Follow @SoutherlyCommsFebruary 23, 2016 Last week, Facebook announced that it would make its Instant Articles feature available to all publishers in April 2016. So, if you’re a publisher, what does it mean for you? How many times have you been browsing on the Facebook app, seen a link to … Continue reading Facebook Instant Articles: What Is It and What Does It Mean for Content Marketers? →

What Does the FTC’s New Native Advertising Guidance Mean for Brands?

Branding

by Vitaly Pecherskiy January 7, 2016 Follow @vitalypecherskiJanuary 7, 2016 Sellers have vied for consumer attention ever since the birth of commerce when people began buying and selling goods for profit, and the transition from the physical marketplace to a digital one has only intensified this battle. Matthew B. Crawford, an American writer and research … Continue reading What Does the FTC’s New Native Advertising Guidance Mean for Brands? →

Your Website is Not a Cornfield… Just Because You Build It, Doesn’t Mean They’ll Come

Website Development Guidelines

by Heather Steele January 4, 2016January 4, 2016 So, you’ve got a website (or you’re in the process of getting one) — great! Now it’s time to sit back and watch the business roll in, right? I mean, that’s how it works in the movie — he builds the baseball field in the middle of … Continue reading Your Website is Not a Cornfield… Just Because You Build It, Doesn’t Mean They’ll Come →

Death Of The Salesman? And What Would That Mean For Marketers?

Marketing Guide

As the role of the stereotypical salesperson fades, what will emerge? Columnist Claudine Bianchi sees a blurring of marketing and sales as engagement becomes a priority. Claudine Bianchi on December 18, 2015  A lot of surveys and research out there suggest that the days of the salesperson is gone. And you know what? I agree. … Continue reading Death Of The Salesman? And What Would That Mean For Marketers? →

Top Marketing Trends in 2016 and What They Mean for Your Small Business

Marketing Trends

by VerticalResponse December 11, 2015 Follow @VR4SmallBizDecember 11, 2015 It’s that time of year again, and we don’t just mean the season of white-bearded men in red suits or going back for second helpings of holiday ham. It’s also prediction season, and forecasters are prophesying everything from the next presidential election and football championship matchups … Continue reading Top Marketing Trends in 2016 and What They Mean for Your Small Business →

What Does The Continued Fragmentation of the Web Mean for Your Website?

Web Design Guidelines

by Vivienne Egan December 7, 2015 Follow @ThinkSearchDecember 7, 2015 In the early days of the Internet smart companies would recognise the importance of having their own website. They also recognised the importance of having a homepage that made a strong impact. But the rise of social media has seen a shift in the focus … Continue reading What Does The Continued Fragmentation of the Web Mean for Your Website? →

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