Trends marketers should be paying attention to in the year ahead. Ginny Marvin on June 1, 2018 Advertising wasn’t a major focus of Mary Meeker’s Internet Trends report this year, but the well-known internet analyst pointed out several interesting developments that affect the sector. Here we lay out some of the opportunities and challenges … Continue reading Digital advertising’s opportunities & threats from Mary Meeker’s Internet Trends report
by Chris Boyles June 13, 2016 Follow @chrsboylsJune 13, 2016 What can a Silicon Valley venture capitalist tell you about content marketing opportunities? Plenty. That’s because for 21 years, Kleiner, Perkins, Caufield & Byers’ Mary Meeker has obsessively studied how people use the Internet. Meeker presented her 2016 Internet Trends report last week and here’s … Continue reading Mary Meeker’s Latest Internet Trends Report Suggests Content Marketers Should Focus on Snapchat, Facebook Video
by Marc Hummel June 9, 2016 Follow @realmarchummelJune 9, 2016 Mary Meeker’s Internet Trends Report (embedded below) is an annual must-read for anyone working in digital. Here’s how the Washington Post describes the report: [The] report has become something of a rite of summer. Every year, Meeker, a leading venture capital analyst, comes up with … Continue reading Here’s What Mary Meeker’s Annual Report On Internet Trends Means For The Ecommerce Industry
Ben PlomionJuly 1, 2015 Recently, agencies and brands took a collective time-out to dive into the much-anticipated 2015 Internet Trends Report compiled by Kleiner Perkins Caufield & Byers analyst Mary Meeker. The data-driven report offers many notable insights. Not surprisingly, it also focuses heavily on mobile media. How Mobile is Driving Programmatic Growth Mobile continues to transform consumer behavior, and this shift is influencing the programmatic advertising industry in a big way. According … Continue reading Meeker’s Internet Trends Call For Mobile Ad Innovation
BusinessVibesJune 4, 2015 Since the first “The Internet Report” was published twenty years ago, the number of Internet users has risen from 35 million in 1995 to over 2.8 billion today. The latest Internet Trends Report, which presented by the legendary internet analyst from the venture capital firm KPCB, takes insightful look at today’s key … Continue reading Highlights of Mary Meeker’s Internet Trends Report 2015
Jay PalterJune 2, 2015 Mary Meeker’s annual Internet Trends Report is must reading for any business leader these days. It provides a high level overview of many relevant issues and trends affecting the marketplace for many businesses. This year, I reviewed the 196-slide presentation and highlighted those slides that jumped out at me. I hope … Continue reading 13 Slides You Need To See From Mary Meeker’s Internet Trends
