Tag Archives: Meta

Meta Descriptions: How Half the Job of SEO is Usually an Afterthought

by Liam Curley January 30, 2016 Follow @liamcurley33January 30, 2016 The trouble with SEO and many SEO professionals is a pure fixation on rankings. Sounds crazy, but it is a problem. Forget the stuff that comes from really poor search marketing. Shady link building, an unhealthy obsession with the glamour keywords (i.e. the big keywords … Continue reading Meta Descriptions: How Half the Job of SEO is Usually an Afterthought

Off-site Branding 101: How to Optimize Title Tags and Meta Descriptions to Generate Increased Traffic

Katey FerenziJune 14, 2015 Every time you type something into a search engine, the results you receive are a result of a series of title tags and meta descriptions. For online brands, it’s critical to properly customize and brand these tags. After all, they are essentially your organic search advertising offering, and you want them … Continue reading Off-site Branding 101: How to Optimize Title Tags and Meta Descriptions to Generate Increased Traffic