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Gleb Tsipursky August 10, 2020 Strong relationships with your organization’s stakeholders will go a long way in helping you forecast and identify problems, as well as formulate and roll out effective solutions. However, these kinds of relationships are not built overnight. Aside from identifying your key stakeholders and learning the truth about them, you also … Continue reading Build Strong Stakeholder Relationships Through These 3 Social Intelligence Methods
Gleb Tsipursky June 24, 2020 Using empathy to establish a good relationship with your organization’s stakeholders can pave the way to increased productivity and a stronger bottom line. By identifying your organization’s key influencers, you will be able to address a group of stakeholders whose decisions will have the most impact on your organization. Learning … Continue reading 3 Key Empathy-Based Methods to Uncover the Truth About Your Stakeholders
Srinidhi Rao — April 5, 2020 Without an objective understanding of your customers’ behavior patterns and drives, it is close to impossible to create offerings that add value and resonate with their needs. This is where User Research comes in. It lays the user at the center of the experience and helps in creating offerings … Continue reading User Research Methods & Its Relevance for Enterprises [Infographic]
Robert Gloer — January 10, 2020 Small businesses frequently go through cycles of strong and weak profits. When profits are low, you probably will want to find time-tested ways to save money. You do this by cutting costs and reducing your overhead without sacrificing sales. Here are 8 proven ways for your business to save … Continue reading 8 Proven Methods for Small Businesses to Save Money
Tim Backes — January 3, 2020 Follow @timmyb1976 I still remember mulling over my first business idea – the odd stares I would get in shops, only to realize I have been standing in front of the same shelf for half an hour; the long debates with myself in the shower; and waking up in … Continue reading 4 Methods of Validating Your Business Plan Before Investing Big Bucks
Kyle Weber — June 28, 2019 — June 28, 2019 It’s the longest 5 seconds of your life. You look around the room, trying to read the expressions on their faces. Is that consideration or confusion? Do they think it’s stupid? Do they think I’m stupid? It took twenty minutes to build up the courage … Continue reading 3 Proven Methods For Divergent & Creative Brainstorming
Jennifer Videtta on April 15, 2019 Email list segmentation is a critical component of any successful email marketing campaign. Building custom segments is a highly valuable practice, but many organizations tend to overlook the benefits of segmentation. Segmentation affords us the opportunity to improve our messaging and calls-to-action based on the target audience, and … Continue reading 3 methods to test your email segmentation and increase conversions
Personal Branding Blog — June 6, 2018 — June 6, 2018 In order to get more exposure for your personal brand it’s important to know exactly what your target audience is seeking after. With the right research strategies in place your business can attract more leads for your products or services. LinkedIn is a premier … Continue reading How to Use LinkedIn’s Research Methods For Your Personal Brand’s Growth
Triniti Burton — December 12, 2017 Follow @Triniti_Int — December 12, 2017 geralt / Pixabay Marketing has evolved significantly over the last decade. Technology has changed the way customers discover, research and communicate with brands. Organizations are navigating a rapidly shifting landscape of consumer behavior, research channels and marketing best practices. The ideal marketing mix … Continue reading 7 Demand Generation Methods That Are Working Best Right Now
John Hodge — November 22, 2017 Follow @johnahodge — November 22, 2017 Using Facebook Ads to increase brand reach can be a powerful approach and a great use of ad spend. But with all the targeting methods in Facebook ads to choose from it can become overwhelming pretty quickly. How do we know when to … Continue reading 5 Targeting Methods in Facebook Ads and When to Use Them
