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Companies Missing Key Steps In Privacy Compliance by Laurie Sullivan , Staff Writer @lauriesullivan, June 24, 2022 Nearly six in 10 executives say their organizations are very prepared to meet new consumer privacy laws set to take effect in several states in 2023, yet when asked about particular actions taken, less than half have completed key … Continue reading Companies Missing Key Steps In Privacy Compliance
By Aytekin Tank March 31, 2022 A young professional, Janice, was always one of my favorite mentees. I founder her optimism contagious. And whenever she saw a colleague in need, she’d be the first to offer assistance or spare some wise words of advice. She also always had a comforting anecdote … Continue reading Struggling to fight burnout? This may be the missing fix you need
Forget about predicting ROI in today’s lightning-fast digital environment. Instead, develop agile, reactive response systems. William Terdoslavich on February 14, 2022 The marketing team spent its budget dollars wisely. But management can’t see the results. When business spends money on anything, it expects to see a “return on investment”— a lift that has some correlation … Continue reading Return on investment is missing in action
Automation For Advanced Ad Targeting And Creation Missing In Social Media Advertising by Laurie Sullivan @lauriesullivan, January 11, 2022 Automation has gained popularity among advertisers, as it removes steps from manual and tedious processes in the creation and targeting of ads, from search to display and video. Yet 73% of respondents participating in a study … Continue reading Automation For Advanced Ad Targeting And Creation Missing In Social Media Advertising
Aysel Safarova August 16, 2021 FOMO defined What is FOMO? And why is it so important? Well, it’s one of the most popular syndromes of the 21st century – the fear of missing out. More than half of social media users are experiencing FOMO. They are continuously afraid of missing something – an event, news, … Continue reading Wanted: FOMO. “Fear of Missing Out” Keeps Killing Productivity
Stacy Lee April 2, 2021 We talked about company diversity in the previous article. Now, we’re discussing how placing the right cultural fit in the workplace could be the missing puzzle to your recruitment system. Wait… there’s a difference between company diversity and cultural fit? Definitely! However, it’s not completely different as the two go … Continue reading The Missing Puzzle to the Recruitment System: Placing the Right Cultural Fit in the Workplace
Sophie Beard March 19, 2021 2020 taught us all many things, one of these being the importance and benefits of online platforms. We all spent a lot more time at home and less time behaving in our ‘normal’ manner, resulting in what soon became known as our ‘new normal’. This was predominantly relying on the … Continue reading What’s Missing From Your Socials?
By J. Douglas Holladay August 21, 2020 Nothing strikes closer to the heart of what we truly value and believe than do our views of success and failure. So, what is success? It can be difficult to get our minds around this elusive concept. Our thinking on this matter is deeply embedded in our subconscious … Continue reading Is your definition of success missing this one thing?
You’re Missing 40% Of Your Audience. Here Are The Consequences by Justin Choi , August 14, 2020 Since January, the advertising industry has been consumed with what a future without third-party cookies entails. But here’s the thing: Cookies are already half broken — and have been for a while. Apple began restricting third-party cookies on … Continue reading You’re Missing 40% Of Your Audience. Here Are The Consequences
Ashley Poynter — June 8, 2020 FinTech continues to see explosive expansion, with a large portion of that growth sprouting from the B2B fintech sector. Payments platforms and SaaS-based back-office tools continue to lead the growth in B2B fintech. In looking at the fintech market overall, the US crushed a fintech funding record in 2019, … Continue reading Is Your Fintech Marketing Strategy Missing Important Pieces?
