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Tag Archives: mission

Mission Critical: Is Your Mission Statement Hurting Your Organization?

John DoyleJune 29, 2015 “We waited three years … for THIS??” Just like HAL 9000 from Kubrick’s masterpiece 2001: A Space Odyssey, Kodak—the once undisputed leader in its field—is now singing “Daisy Bell” to an increasingly hostile audience. Case in point: When Kodak unveiled its first smartphone last January at CES 2015, analysts expected the … Continue reading Mission Critical: Is Your Mission Statement Hurting Your Organization?

Internet marketing, website design company rebrands, reaffirms mission and values

Internet marketing and website design company Full Media has rebranded. Through that process, the company’s core values were reaffirmed and the website redesigned. (Screenshot: Staff) Internet marketing and website design company Full Media just marked its six-year anniversary, and leaders have reaffirmed their values and rebranded their business. “The first couple of years as a … Continue reading Internet marketing, website design company rebrands, reaffirms mission and values