The Context In Contextual For Targeting Cookieless Advertising Is ‘Misunderstood’ by Laurie Sullivan  @lauriesullivan, June 21, 2023 Contextual is “slightly misunderstood,” according to Teads Global VP of Data James Colborn, who introduced at Cannes the Contextual Council, a forum to inspire new connections with cross-industry leaders. Colborn brought the message to this year’s Cannes Lions … Continue reading The Context In Contextual For Targeting Cookieless Advertising Is ‘Misunderstood’ →