Avoid the legal and ethical dangers of stock content misuse. Explore these cautionary tales and best practices for managing stock assets in your DAM. Michelle Tackabery on July 23, 2024 As marketers who rely on creative collaborators to produce amazing adverts, timely text and vibrant visuals, we all use stock content. A good stock … Continue reading 3 ways to avoid stock content misuse in your DAM
By Linda Rosencrance April 11, 2023 Over half of the data that companies collect is for single-use purposes. We give companies Social Security and credit card numbers, addresses and phone numbers, emails, and health data. That information, called “dark data” in internet circles, generally sits stored away, long forgotten by users. Dark data comes … Continue reading 4 steps to protect your dark data from theft and misuse
But they do want to know just how their data will be used, a new survey finds. Constantine von Hoffman on April 20, 2022 Good news, marketers: While consumers are worried about their data being misused, the misuse they’re worried about is criminal, not commercial. Nearly half of consumers are afraid their data will be … Continue reading Consumers aren’t so worried about data misuse by advertisers
