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Here are the six types of people most likely to stop using a B2B product and how to handle them. Mike Pastore on August 19, 2024 Last week, Adam Robinson, the CEO of Retention.com, published a LinkedIn post that’s become all too familiar over the last couple of years. You know the one. Retention.com … Continue reading How to identify high-churn personas in B2B and mitigate their risk
Humans have biases and because genAI models are trained on data created by humans, they are likely to be as biased as that dataset. How can marketers mitigate risks? Andrew Frank on December 26, 2023 This article was co-authored by Nicole Greene. Technology providers such as Amazon, Google, Meta and Microsoft, have long sought to address … Continue reading How marketers can mitigate bias in generative AI
Addressing Labor Shortages: 5 Tactics To Help Your Business Mitigate Labor Shortages In Your Industry ValueWalk / 23 Feb 2023 Ever since the onslaught of the pandemic, workers across several industries have been quitting their jobs in record numbers in search of an improved work-life balance, better pay, and more inclusive and healthier company … Continue reading Addressing Labor Shortages: 5 Tactics To Help Your Business Mitigate Labor Shortages In Your Industry
Tom-Chris Emewulu February 25, 2021 A chargeback is when a customer’s bank forces a reversal of a transaction payment to the merchant, and having excessive chargebacks can sink your business. Imagine that you have an idea of improving people’s lives. And you’ve worked your behind off in translating your vision into fantastic digital commerce. Your … Continue reading What is a Chargeback in Simple Terms, and How Can You Mitigate It Effectively?
Matthew Debbage — May 6, 2019 — May 6, 2019 With big opportunities, there’s always heightened risk. Nowhere is this more obvious than with companies that are looking to expand internationally. Being aware of local marketing conditions can be the difference between successful growth and painful failure. For example, Germany is currently ranked as the … Continue reading How to Mitigate Risk When Expanding Into World Markets
Tommy Wyher — July 16, 2018 — July 16, 2018 The startup world is quite competitive with all companies vying for top talent in their industries. Finding the right staff can be enough to establish a profitable company for years to come. The truth is that one major mistake or problem can put a startup … Continue reading How To Mitigate Risks That Could Otherwise Put a Startup Out of Business
Sahail Ashraf — September 12, 2017 Follow @BizGrowInsights — September 12, 2017 Social media is unpredictable. This will not change, and it’s part of the excitement involved in being a part of it. But suppose the unthinkable happens and your social media channel of choice suddenly disappears? Or it has a major security breach and … Continue reading How To Mitigate The Risk Of Social Media Platform Dependency
Mark Miller — May 30, 2017 Follow @MMtwopointfive— May 30, 2017 Say you needed to hire a new senior marketing executive for your business, and you need to do it fast. This is a pivotal moment for your business; choosing a top marketing leader with the right skills and leadership can completely transform your organization … Continue reading How to Mitigate Your Risk in Hiring Your Next CMO or Senior Marketing Executive
Cem AhmetJune 15, 2015 A company’s telecoms system plays a strategic role in business performance – but how resilient is yours? Find out how SIP trunking can help. The C-Factor As a professional services organisation, you probably pay a lot of attention to the following key factors: Compliance – conformance to key legislations, such as … Continue reading How SIP Trunking Helps Businesses Mitigate Risk and Ensure Business Continuity
