Cohort analysis is becoming a competitive necessity, especially as tracking and targeting individuals becomes more difficult. William Terdoslavich on May 5, 2022 With third-party data going the way of the dodo bird, digital marketers are looking for ways to do without cookies. Call it “data dieting.” But something must replace those bits and bytes of … Continue reading How to make the most of cohort analysis
Tag Archives: most
Amazon makes advocacy group’s list of most dangerous US workplaces, again
Amazon and Tesla listed among the most dangerous US workplaces (updated) A report puts them on par with riskier farms and construction companies. J. Fingas @jonfingas April 26th, 2018 Jasper Juinen/Bloomberg via Getty Images Amazon and Tesla are usually proud of appearing on lists, but not this time around. The advocacy group National Council for … Continue reading Amazon makes advocacy group’s list of most dangerous US workplaces, again
‘World’s most sustainable’ office chair has 10 pounds of ocean plastic
By Mark Wilson April 19, 2022 Last year, the furniture company MillerKnoll debuted an eco-friendly makeover of its iconic Aeron task chair, incorporating over two pounds of recycled ocean plastic inside. Today, the office furniture brand Humanscale raises the bar in a big way, as it reveals its new Path task chair. … Continue reading ‘World’s most sustainable’ office chair has 10 pounds of ocean plastic
5 steps to make the most of your reporting and analytics
Ensure that your data provides you with actionable information to help guide your marketing efforts. Theresa Kushner on April 15, 2022 Every Monday morning, two marketing groups in two different companies get a standard report. One marketing team reads the report and then usually convince themselves that the data is wrong because their campaigns are … Continue reading 5 steps to make the most of your reporting and analytics
NFT Yacht becomes most expensive NFT ever sold
Matt Williams Last updated: 13 April 2022 A $ 12 million yacht NFT was minted and sold via Opensea on the Ethereum blockchain to a Texas businessman, the world’s first NFT yacht sale. The unnamed Texan businessman will also receive a real-life Yacht to be built over the next 36 months in Canada by companies … Continue reading NFT Yacht becomes most expensive NFT ever sold
How to Get the Most Out of a Virtual Conference
How to Get the Most Out of a Virtual Conference Brad Anderson / 25 Mar 2022 Over the past few years, professionals in a wide range of industries have been forced to get used to virtual conference attendance. You may not get the same feel from a virtual conference as an in-person one. However, … Continue reading How to Get the Most Out of a Virtual Conference
Study: These 10 colleges have produced the most CEOs
By Shalene Gupta March 09, 2022 If the Battle of Waterloo was won on the playing fields of Eton, then which schools forged the CEOs of the top companies? Preply, an online global tutoring platform, has the answer! Its researchers combined the QS World University Rankings with the percentage of CEO graduates whose … Continue reading Study: These 10 colleges have produced the most CEOs
NFT marketplace halts most transactions due to proliferation of fake and plagiarized tokens
Jack Dorsey’s ‘first tweet’ NFT sells for $2.9 million Dorsey donated the money to charity. K. Bell @karissabe March 22nd, 2021 Toby Melville / Reuters Fifteen years after Twitter CEO Jack Dorsey sent the world’s first tweet, the message has sold for nearly $3 million as an NFT. The winning bid came from Sina Estavi, … Continue reading NFT marketplace halts most transactions due to proliferation of fake and plagiarized tokens
No, the customer isn’t always right—How to get the most from your CX data
Brands influence consumer perception through the intentional design and execution of their experiences. Here are four steps to get it right. Material on February 11, 2022 In the customer experience world, memory is a powerful force that shapes consumer-brand relationships. Unfortunately, memory can be misleading. Thanks to Nobel prize-winning psychologist Daniel Kahneman, we know that … Continue reading No, the customer isn’t always right—How to get the most from your CX data
12 Most Promising Cryptocurrency to Invest in 2022
Gary McFarlane Last updated: 14 February 2022 How to assess which are the most promising cryptocurrency to invest in presents a number of challenges for investors, especially when attempting to approach the matter from the standpoint of risk-reward ratio. Put simply, how much risk are you willing to take for a given quantum of reward? … Continue reading 12 Most Promising Cryptocurrency to Invest in 2022
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