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Conquer the customer journey with these top-performing campaigns. Bloomreach on April 17, 2023 With the rise of ecommerce, consumers now have more choices than ever before and expect seamless and personalized experiences from the brands they interact with. D2C businesses must rely on digital marketing to position themselves for success. It provides a direct … Continue reading A must-read Guide for DTC Marketers by Bloomreach
By Kristin Toussaint December 23, 2022 There’s no doubt that 2022 was a prominent year for the labor movement. Workers saw historic wins, from the first Amazon warehouse unionizing to the largest academic strike in higher education, when 48,000 workers at the University of California walked off the job. And the public backs unions … Continue reading 5 must-read books about the labor movement, recommended by people on the ground
Christopher Jan Benitez — March 17, 2017 Follow @christopherjanb— March 17, 2017 Thinking about improving your marketing plan? Start by reading the following must-read online guides: 1. Content Marketing Want to read a definitive blueprint for creating a killer content marketing plan? Or perhaps you are more interested in finding out how to use storytelling … Continue reading 5 Must-Read Digital Marketing Guides to Beat Your Competition
By Joe Ryan February 13th, 2017 Website usability has been the black horse of conversions. Usability testing actually gives real data about how easy your customers and users are able to access and use your website. We realised that this data can effectively act as the feedback for making usability improvements in order to increase … Continue reading Must-Read Tips On How To Improve Site Usability For Better Conversions
Michael WightOctober 20, 2015 The landing page is a page on your website which serves as a portal to further interaction between you and the visitor. How effectively it serves the visitor’s needs will determine whether the visitor will become a customer or will simply move to another website. Anybody that visits your page usually … Continue reading 5 Must-Read Tips for Better Landing Pages
Joakim NilssonJune 23, 2015 If brands and organizations all over the world are embracing large scale social media monitoring data to enhance their business, can’t journalists do the same, writing sharper and more informed articles, and ultimately contributing to better journalism? Twitter has emerged, perhaps unsurprisingly, as the platform that journalists love to use. It’s … Continue reading How Journalists Can Use Social Data to Create Must-read Content
By Gerry Moran, Published November 11, 2014 Forrest Gump tells us “Stupid is as stupid does.” Well, if that is the case then we should stop being stupid with our annual content marketing planning. Rather, the new quote should be “Simple is as simple does.” Simplification is the new innovator. Simplification is the new disruptor. … Continue reading 7 Must-Read Tips To Simplify Content Marketing Planning In 2015
