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Tag Archives: Nail

3 Important Things to Nail Down Before You Start a Business Blog

Steph Marsh — July 12, 2017 — July 12, 2017 Ask just about anyone with sound marketing judgment about the importance of blogging and you’ll get a pretty universal response. Do it, and do it often. Why? Besides the fact that it’s free, it fulfills the desire every online-facing business craves — more traffic. Free-Photos … Continue reading 3 Important Things to Nail Down Before You Start a Business Blog

Forget PowerPoint: Try These 6 Tricks to Nail Your Next Client Meeting

by Ken Sterling Follow @ken_sterlingOctober 7, 2016 Want to stand out at your next client meeting? Ditch the same old PowerPoint presentation and deploy creative, personalized messaging instead. The other day, one of the newer members of our sales team came into my office, asking for advice regarding an upcoming trip. “Hey Ken, I’m visiting … Continue reading Forget PowerPoint: Try These 6 Tricks to Nail Your Next Client Meeting

So You Want to Sell Software? How to Interview for & Nail That Prime AE Role

by Kathleen OsgoodSeptember 28, 2016 In my blog last month I promised to write something interesting about stage duration analysis for my next post. I started something deep and metric focused and was then distracted by a few interviews. I’ll be straight, I like interviewing. I get excited about bringing top talent into our team, … Continue reading So You Want to Sell Software? How to Interview for & Nail That Prime AE Role

Nail Your 2015 Holiday Social Media Strategy

Zoe WaldronOctober 22, 2015 Crafting a holiday marketing strategy across multiple social media platforms is a great way to increase product and brand awareness, followers, engagement and holiday sales. The first step? Name your holiday campaign as a whole and create a unique hashtag around that name. By creating a simple yet memorable multi-platform hashtag … Continue reading Nail Your 2015 Holiday Social Media Strategy

Nail B2B Authority Targeting: Psychographic Targeting Hot House

B2B Marketers now enjoy LinkedIn-like targeting in Facebook’s prolific channel. True professionals are never off duty, even on Facebook. For most marketers, media spend is precious and not to be wasted, especially when playing the high-stakes long game of B2B sales. B2B marketers need to ensure their message hits the right business professionals, those who … Continue reading Nail B2B Authority Targeting: Psychographic Targeting Hot House