The key to creating more engaging online stories may be letting your audience fill in the blanks. Peter Minnium on October 8, 2018 “Are you going to listen to me or to the couple at that table?” demanded my wife, probably for the 10,000th time. We were at dinner and, once again, I was … Continue reading The power of disruptive digital narrative
Ryan Scott — May 26, 2017 Follow @causecast— May 26, 2017 I often hear feedback from CSR leaders who lament the challenge of busy employees. Companies everywhere are populated by workhorses who are overcommitted, under-resourced and scrambling to unbury themselves from a towering pile of to-dos. “Volunteering is wonderful,” think many of these folks, “whenever … Continue reading Employees Too Busy to Volunteer? Shift the Narrative.
Louis FoongFebruary 27, 2015 Have you considered how to use strategically timed stories to nurture your leads and accelerate your sales funnel? This week’s infographic by Marketo focuses on how to use narrative to nurture leads and reminds us that it can take an average of 10 marketing touches for a prospect to move through … Continue reading Nurture Your Leads With Narrative [Infographic]
