Adobe’s new data clean room helps advertisers and publishers protect privacy while monetizing audiences. Mike Pastore on February 20, 2025 Adobe today announced the general availability of Adobe Real-Time CDP Collaboration, which was first announced in the spring of 2024. Adobe Real-Time CDP Collaboration is a data clean room that gives advertisers and publishers … Continue reading Adobe looks to navigate privacy and advertising with Adobe Real-Time CDP Collaboration
Tag Archives: Navigate
How insider trading data helps navigate market volatility
Analyzing expert trade data allows retail investors to make more informed financial decisions. BY Clemen Chiang Potential stock market volatility is a concern for 45% of retail investors, according to a recent FTSE Russell study. Amid volatility, it’s easy to get swept away by emotions like fear of missing out (FOMO). Retail investors have to navigate … Continue reading How insider trading data helps navigate market volatility
Burberry’s new CEO will navigate new expectations around historic brands
July 21, 2024 Burberry’s new CEO will navigate new expectations around historic brands Chairman Gerry Murphy vowed on the same day to continue Burberry’s upmarket push to compete with upper tier European luxury labels including Louis Vuitton, Chanel, and Dior. BY Reuters Burberry’s new boss Joshua Schulman faces an immediate strategy dilemma. On Monday, the former … Continue reading Burberry’s new CEO will navigate new expectations around historic brands
3 strategies to navigate change as digital privacy evolves
Adapt your marketing strategy to new privacy regulations and AI advancements to to stay ahead of the curve. Christie Ray Harrison on July 12, 2024 The only constant in marketing is change. With new trends, technologies and techniques emerging almost daily, the importance of swiftly adapting only increases. Specifically, two connected areas in the … Continue reading 3 strategies to navigate change as digital privacy evolves
How martech vendors can navigate the slow death of net-new deals
The martech industry has reached saturation. Explore the challenges vendors face and strategies to adapt in an era of declining net-new deals. Gene De Libero on July 3, 2024 Based on my conversations across the marketing technology landscape, we’re at saturation. Net new deals are dwindling, with the market resembling a stagnating pond instead … Continue reading How martech vendors can navigate the slow death of net-new deals
3 more pointers to navigate the confusing martech marketplace
Strategic advice on AI implementation, data privacy and accessibility best practices and seamless martech integration. Gene De Libero on June 20, 2024 My previous article, “3 pointers to navigate the confusing martech marketplace,” offered essential strategies for navigating the evolving martech landscape. Staying updated with new strategies and tools is crucial for driving your … Continue reading 3 more pointers to navigate the confusing martech marketplace
Media companies should turn to the Three R’s in order to navigate the tech landscape
By David Cohn January 22, 2024 For the past 20 years, the media’s working relationship with big technology platforms like Google, Facebook, Twitter, etc. has been a Faustian bargain. Tech giants provided access to the largest audience in human history (not an exaggeration) and in exchange, the media industry handed over ultimate control of their … Continue reading Media companies should turn to the Three R’s in order to navigate the tech landscape
These are the 4 essential leadership skills CEOs need to navigate a crisis
By Lydia Dishman November 26, 2023 This week, we’ve had a collective front-row seat to the Sturm und Drang at OpenAI, in which we witnessed a dramatic dismissal and return of a CEO, an interim female tech leader installed, an employee uprising to get the board to step down, and the easy glide of … Continue reading These are the 4 essential leadership skills CEOs need to navigate a crisis
Five Innovation Practices To Help Business Owners Navigate Uncertainty
Five Innovation Practices To Help Business Owners Navigate Uncertainty ValueWalk / Jun 9, 2023 The economic landscape is changing at an accelerating speed. More than ever, a growing number of businesses are having a hard time navigating marketwide complexity, driven by macroeconomic volatility and unprecedented levels of uncertainty. Navigating these business challenges through traditional methods of … Continue reading Five Innovation Practices To Help Business Owners Navigate Uncertainty
How to navigate working with your family
By Sami Kinnison March 30, 2023 I was sitting in my boss’s office, letting the feedback wash over me. “Meh, I think it’s fine, but you could do better.” The project I had been working on for weeks, pouring everything into, was being reviewed by my boss and their feedback was “Meh”? … Continue reading How to navigate working with your family