Tag Archives: NBCU’s

Walmart Connect Makes Available NBCU’s Live Streaming Inventory, Shares Results

Walmart Connect Makes Available NBCU’s Live Streaming Inventory, Shares Results by Laurie Sullivan @lauriesullivan, June 15, 2023 NBCUniversal, Roku, TikTok, and TalkShopLive on Thursday shared campaigns and results from partnerships built based on the big-box retailer’s partner program. Walmart Connect Partner Lab partnered with NBCUniversal to test a closed-loop media-powered ads for retail in … Continue reading Walmart Connect Makes Available NBCU’s Live Streaming Inventory, Shares Results →

Humans Still Rule, Woz Assures Ad Execs At NBCU’s ‘Nerd Coachella’

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Humans Still Rule, Woz Assures Ad Execs At NBCU’s ‘Nerd Coachella’ by Joe Mandese @mp_joemandese, February 9, 2023 “Tonight Show” host Jimmy Fallon set the tone welcoming ad executives to NBCUniversal’s One23 developer conference Wednesday, referring to the company’s third annual tech conference as “Nerd Coachella.” “I wasn’t invited to the first two conferences, which … Continue reading Humans Still Rule, Woz Assures Ad Execs At NBCU’s ‘Nerd Coachella’ →