Tag Archives: Needs

Matching email content to customer needs

Personalizing email beyond “Dear X” is an extraordinary challenge, especially when it needs to be done at enterprise scale. Kim Davis on March 9, 2022 A personalized email will rise above the noise and engage the reader’s attention. That seems like a no-brainer. “To this day, no-one has really cracked the code,” John Hendricks told … Continue reading Matching email content to customer needs →

Don’t quit yet: This is how to make your current job fit your needs

Career Development

By Scott Dust February 09, 2022 On the heels of the “Great Resignation“—a term applied to describe the pandemic-induced spike in the quit rate—is the “Great Reshuffle.” This new phase recognizes that people aren’t just leaving the labor market, they’re finding new jobs that better fit their lifestyle. While there is nothing wrong … Continue reading Don’t quit yet: This is how to make your current job fit your needs →

From Idea to Full-Fledged Product Through Accidental User Needs Identification

Identity Platforms

Andrew Zola November 5, 2021 Danny144 / Pixabay As a novel coronavirus swept the world in early 2020, thousands of software developers began working from home. Many did so on short notice, under difficult and stressful conditions, feeling frustrated and insecure. However, others used this remote work opportunity with optimism and turned their temporary limitations … Continue reading From Idea to Full-Fledged Product Through Accidental User Needs Identification →

5 Must-Have Tools Your Small Business Needs In 2022

Small Business Tools

Joydeep Bhattacharya September 23, 2021 As per a survey by the US Small Business Administration, there are 30.7 million small businesses in the US, which account for 99.9% of all US businesses. However, the COVID-19 pandemic has caused massive dislocation among small businesses. It has led them to increase their online activities, use technology, artificial … Continue reading 5 Must-Have Tools Your Small Business Needs In 2022 →

8 Reasons Every Small Business Needs a Website

Small Business Tools

Rob Wilson September 23, 2021 Out of necessity, many small businesses are quite frugal when it comes to their budget. They tend to only spend money on “need-to-haves” as opposed to “nice-to-haves.” And many see buying a domain name and setting up a website as a luxury they simply cannot afford. So instead, they may … Continue reading 8 Reasons Every Small Business Needs a Website →

What Every Marketer Needs to Know About Facebook

Facebook Marketing

Sahail Ashraf September 22, 2021 Facebook is an absolute minefield when it comes to optimising marketing. But there are a few essential aspects that, once understood, add more value to your efforts. It can be difficult to get consistent results from Facebook as a brand, but there are a few things that marketers could do … Continue reading What Every Marketer Needs to Know About Facebook →

Why It’s Important for Internal Service Providers to Understand Client Needs

Project Management

Liz Kislik September 22, 2021 One of my clients runs an in-house operation that provides goods and services to other areas of the company. If she can’t satisfy her internal customers’ needs, they can decide take their business elsewhere, which may not be good for her group’s results or the larger company’s bottom line. … Continue reading Why It’s Important for Internal Service Providers to Understand Client Needs →

The 4 Call Center Dashboard Metrics Your Executive Team Needs to See

Call Center Engagement

Laura Krajewski September 2, 2021 Transparency is key when you’re managing a successful team. When organizations practice transparency with their employees, they see greater success in several areas. They have increased employee engagement, a stronger company culture, and foster a comfort that empowers employees to communicate freely. A lot of data is coming in and … Continue reading The 4 Call Center Dashboard Metrics Your Executive Team Needs to See →

Why Your Website Needs a Custom 404 Page

Website Special Guidelines

Amanda Dvorak August 28, 2021 Have you ever been frustrated because you tried to access a website and saw nothing but a server error warning? If so, you know how irritating it is when a webpage won’t load and you don’t know why. Your website visitors may share those same frustrations if you don’t have … Continue reading Why Your Website Needs a Custom 404 Page →

CMO-CIO Relationship Needs Tightening To Improve Performance: CMO Council Report

Content Management Tools

CMO-CIO Relationship Needs Tightening To Improve Performance: CMO Council Report by Laurie Sullivan @lauriesullivan, August 17, 2021 The future of performance in advertising depends directly on the relationship that CMOs have with their tech-counterparties, CIO, but only 23% of companies that took part in a study released today say they have a “very effective” CMO-CIO … Continue reading CMO-CIO Relationship Needs Tightening To Improve Performance: CMO Council Report →