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RMNs very real value is expected to increase as standardized measurements provide marketers with useful, comparable data. Constantine von Hoffman on February 1, 2023 The growth in brands using retail media networks (RMNs) is being fueled by pressure from retailers, according to a new report. Eighty-eight percent of the companies surveyed by the Association of … Continue reading 88% of brands say they’re pressured to use retailers’ media networks
EU charges Apple over NFC payment restrictions on iOS devices Matt Brian @m4tt As the European Commission continues to look into whether Apple has abused its market dominance by restricting mobile payments on iOS devices, Executive Vice-President Margrethe Vestager today confirmed that it has formally charged the iPhone maker, which could result in a … Continue reading FTC orders Mastercard to open debit transactions to competing payment networks
As more advertisers flock to retail media networks, here’s how the networks will evolve. Chris Wood on December 30, 2022 Retail media networks have taken digital advertising by storm over the last two years. The close connection that retailers have with their customers provides an opportunity for advertisers to meet those customers where … Continue reading 2023 Predictions: Retail media networks
Advertisers, will have access to pre-campaign activation, measure and post-bid filtering tools. Chris Wood on September 29, 2022 DoubleVerify has announced new measurement tools for retail media networks. They are currently being used by the company’s new partner Best Buy Ads and the ad networks for Amazon, Walmart, Target, Macy’s and Kroger’s. Advertisers using these … Continue reading DoubleVerify announces measurement tools for retail media networks
One-quarter of retailers are generating more than $100 million in revenue from their media networks. Constantine von Hoffman on August 3, 2022 Retail media networks are a hot new thing that’s been around for decades. Its roots go back to brands putting ads on store end caps and paying for placement in retailers’ weekly fliers. … Continue reading Why we care about retail media networks
Aneeca Younas Last updated: 24 March 2022 Affiliate marketing is a great way to earn a stream of passive income. However, it can also be a gamble. Without proper research, you might find it difficult to join the right programs. After all, who wants to promote products that might not have a good ROI? However, … Continue reading Best Affiliate Networks – Highest Paying Affiliate Networks to Earn Cash Today
Krishi Chowdary Last updated: 24 March 2022 As Forex continues to grow in popularity, more people are looking for new and profitable ways to get involved in this dynamic market. A key method that has been gaining traction in recent years is the use of Forex affiliate programs. Rather than invest in Forex (or other … Continue reading Best Forex Affiliate Program: Highest Paying Forex Affiliate Networks 2022
Budgets Show Spending Across All Social Networks: Trends For 2022 by Laurie Sullivan , Staff Writer @lauriesullivan, November 10, 2021 The majority of marketers last year increased investment on Instagram. This year, Instagram holds the top spot at 48%, but others are close behind. About 47% of marketers plan to increase budgets on Facebook, 44% on … Continue reading Budgets Show Spending Across All Social Networks: Trends For 2022
Richard Tiland October 22, 2021 Are you looking to grow your business? We’ll assume the answer is yes! As a business owner, you’re probably very familiar with social media platforms such as Facebook, Instagram, or TikTok. You might even be using them to promote your offer. That’s terrific. But if that’s the case, you also … Continue reading Forget TikTok – Try These Booming Social Media Networks Instead
Louis Columbus July 7, 2020 Bottom Line: Knowledge-sharing networks have been improving supply chain collaboration for decades; it’s time to enhance them with AI and extend them to resellers to revolutionize channel selling with more insights. The greater the accuracy and speed of supply chain-based data integration and knowledge, the greater the accuracy of custom … Continue reading How to Improve Channel Sales With AI-Based Knowledge Sharing Networks
