Tag Archives: Normal

Global Supply Chain: How Your Brand Should Transition to the New Normal

Lanre Onibalusi June 22, 2020 The modern world has gone through varying degrees of disruptions, however, none can be compared to what we have seen with the COVID-19 pandemic. To say that the global supply chain was heavily impacted by COVID-19 is just stating the obvious. Your business, as well as those of others, may … Continue reading Global Supply Chain: How Your Brand Should Transition to the New Normal →

Embrace the New Normal: How to Engage Your Remote Workforce

Remote Work Challenges

Theresa McEndree — May 29, 2020 “Business as usual” feels like a distant memory. In addition to the upheaval of what used to constitute normal workflows before the COVID pandemic, people have also experienced changes in where they do their work. New research[1] found that 63% of Americans surveyed are working virtually right now—many for … Continue reading Embrace the New Normal: How to Engage Your Remote Workforce →

Working From Home is the New Normal

Work From Home

Ashley Hill — May 22, 2020 I have some experience working from home. About seven years’ worth. Now that we’re all doing it, I figured I would let you in on how I’m able to work from home every day without losing my mind. Here are some of the tips, habits, tools and techniques I’ve … Continue reading Working From Home is the New Normal →

Marketing’s new challenge: Moving to the next normal

Marketing Challenges

You must find ways to tailor each channel’s messaging that’s appropriate for your company, your market and your customers as your operations begin to reopen. Ryan Phelan on May 18, 2020 At the recent Discover MarTech virtual event, where I was honored to host a roundtable discussion, I was intrigued by a marketer who wondered … Continue reading Marketing’s new challenge: Moving to the next normal →

Customer-centricity in the new normal

Customer Service

All our underlying assumptions about what makes consumers tick need to be pressure-tested. Greg Heist on May 5, 2020 In what seemed like a moment, the entire world changed. Everything we took for granted about the economy, consumers’ attitudes and values, and ways we collectively went about living our lives have been suddenly turned on … Continue reading Customer-centricity in the new normal →

‘Return to Normal’ Business Planning

Business Planning

Lee Wilson — May 4, 2020 Both personally and professionally, there is a genuine human need to believe that the current situation is moving closer to a ‘return to normal’. While the notion of ‘normal’ is undoubtedly subjective, there are positive indications that a return to a ‘new normal’ may be sooner rather than later … Continue reading ‘Return to Normal’ Business Planning →

It’s Time to Get on Board With the New ‘Normal’ for Businesses

Business Strategy

Carly McCrory — April 27, 2020 It’s the question that’s been on everyone’s mind lately: when will things go back to normal? It’s understandable, especially without an end date in sight. But the reality is, while some things will take weeks or months, others simply won’t go back to normal and what we’re experiencing now … Continue reading It’s Time to Get on Board With the New ‘Normal’ for Businesses →

Crisis! The 7 Steps to Returning to Normal

Crises Management

Dave Sutton — April 16, 2020 In a time of what seems to be cultural volatility with the added destabilizer of a coronavirus (COVID-19) outbreak thrown in, you should at least be considering the importance of having your own “crisis plan” locked and loaded. Don’t have one yet? No worries. Most small-to-medium sized brands probably … Continue reading Crisis! The 7 Steps to Returning to Normal →

Narrow is the new normal: Why expertise will help agencies survive the in-house exodus

Business Development

We need to adapt to today’s landscape whether collaborating with in-house teams or as part of a multi-agency effort, specialized expertise is the path forward. Dan Carter on July 1, 2019 It’s no secret that brands are moving more advertising and marketing functions in-house. Countless stories have been written about it. From media buying to … Continue reading Narrow is the new normal: Why expertise will help agencies survive the in-house exodus →

Is Financial Uncertainty the New Normal?

Finacial Guide

Dan Hickey — June 29, 2018 — June 29, 2018 In many ways, our financial lives have become much less complicated. We can manage our bank accounts online and deposit checks from our smartphones. Those same smartphones can be used to buy a cup of coffee or pay our portion of the restaurant bill. But … Continue reading Is Financial Uncertainty the New Normal? →