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Tag Archives: Nurture

The failsafe approach to building strategic nurture paths

Optimize your marketing efforts by crafting effective nurture paths that foster trust and guide potential customers to conversion Eric Dates on July 1, 2024   With intense pressure on marketing teams, capturing and retaining user attention is more competitive than ever. Many B2B marketers focus on generating leads for sales, but the real goal is … Continue reading The failsafe approach to building strategic nurture paths

How to find and nurture top-notch B2B writers for high-converting content

A strategic approach to building a team of savvy B2B writers with the ability to craft compelling content that resonates with your audience. Margaret Lee on March 19, 2024 Last year, my content and SEO teammates drastically changed their approach to content writing. We realized our blog drove visitors but not conversions. The issue? We … Continue reading How to find and nurture top-notch B2B writers for high-converting content

3 Powerful Ways to Nurture Consumer Trust in Your eCommerce Company Using Video

Victor Blasco September 2, 2021 Online sales have become the easiest and most practical way to do business in our interconnected digital world. But still, many people don’t feel safe purchasing products they can’t see, from strangers they know nothing about. If you want to make it in the eCommerce arena, you need a reliable … Continue reading 3 Powerful Ways to Nurture Consumer Trust in Your eCommerce Company Using Video

How to Nurture and Engage Shoppers with SMS Marketing

JJ Tyson June 30, 2020 A strong SMS marketing strategy is more important than ever before. Marketers love SMS because it offers fast response times and high open rates. Likewise, consumer attitudes have shifted towards SMS marketing. 70% of consumers report having positive feelings towards the medium, and 64% say marketers should use SMS more … Continue reading How to Nurture and Engage Shoppers with SMS Marketing

10 Knockout Growth Hacks to Nurture Leads into a Successful Conversion

Nikola Baldikov — April 21, 2020 Lead Generation with some captivating ads and punch lines is easy. But that’s only halfway through. The leads that you have collected are still cold. Just the thing is they have shown interest in your service. To convert them into your customers and maintain their retain rate, you need … Continue reading 10 Knockout Growth Hacks to Nurture Leads into a Successful Conversion

Cocktail Party Approach to Email Nurture Sequences

Jessica Mehring — December 13, 2019 Follow @horizonpeak Writing a successful email nurture sequence is a lot like having a successful conversation with that really interesting person everyone wants to talk to at the cocktail party. While it can be intimidating at first, you can actually break it down into a few simple steps: You … Continue reading Cocktail Party Approach to Email Nurture Sequences

How to Use Email Newsletters to Nurture Sales

VerticalResponse — September 12, 2019 Follow @VR4SmallBiz — September 12, 2019 A good email newsletter can be the lifeblood of your business. Many successful businesses prioritize email marketing, and for good reason: Email newsletters yield an astounding 4,300 percent ROI. The best email newsletters aren’t salesy. Rather, they provide value that helps subscribers solve problems, … Continue reading How to Use Email Newsletters to Nurture Sales

How Digital Learning Can Nurture Star Employees

Desiree Gullan — July 30, 2019 — July 30, 2019 PlushDesignStudio / Pixabay Technology continues to disrupt every aspect of our lives. One sector that is benefitting from this disruption is education and training. The rise of online learning platforms continues to make studying more accessible and convenient to students and employees. With a workforce … Continue reading How Digital Learning Can Nurture Star Employees