Allen Finn — March 5, 2017 — March 5, 2017 Clients have been clamoring for leads and sales for long enough; the time to launch a pay-per-click offering at your agency was (March 16, 2017). Now, there are infinite possibilities when it comes to designing, launching, and managing a PPC offering for your digital marketing … Continue reading How to Build a PPC Offering at Your Digital Marketing Agency
Danny Wong — February 16, 2017 Follow @dannywong1190— February 16, 2017 This year, many business leaders have predicted that we will see a rise in adoption of the freemium business model and the sale of small-budget, short-term solutions. These will also be given priority over more traditional sales models. Currently, it is estimated that half … Continue reading Trials, Tests, and Rents: Should Your Company Be Offering More Short-Term Solutions?
Kaitlyn Hammond — February 3, 2017 — February 3, 2017 Offering employees perks is no new concept. Many companies offer great benefits, 401k options, and discounts on everyday purchases through employee rewards programs. For many companies offering perks to employees has been a major selling point when they aim to recruit some of the best … Continue reading Is Offering Unlimited Paid Time Off Right for Your Company? A Top 5 Pro and Con Review
Cam Secore — January 4, 2017 Follow @camsecore— January 4, 2017 Affiliate marketing has been around for ages, but it took a completely different turn when it went online. Instead of just being through merchants and crafty salespeople, affiliate marketing has turned into a money-making strategy that anyone can participate in with just a little … Continue reading The Risks & Rewards For Affiliates Offering Incentives To Their Visitors
Christina Smith — December 7, 2016 — December 7, 2016 As marketers familiar with challenges faced by banks, we are aware that many financial institutions may be investing in ongoing marketing campaigns targeting cardholders who are simply carrying the wrong credit card. We appreciate the insights uncovered by the J.D. Power “2016 U.S. Credit Card … Continue reading Offering Consumers the Right Credit Card Can Recapture Lost Revenue
August 4, 2016 Mindfulness is one of the most powerful ways to have more emotionally intelligent employees. Having emotionally intelligent employees is important because they’ll treat their coworkers and your customers better. Work is becoming a frantic place, with many people expected to do more with less. Numbers, metrics, KPIs, OKRs, stock prices, balance sheets…it … Continue reading Why You Need To Be Offering Mindfulness Programs To Your Employees
by Scott Margenau February 14, 2016February 14, 2016 Are you giving your customers too many choices? More is better, right? More oatmeal flavors, more types of Gatorade, more programs to watch on television. We often hear from companies with a promise of more, more, more! Not so fast. Sometimes the only thing that results from … Continue reading Decisions, Decisions: How Offering Too Many Choices Can Drive Your Customers Away
The targeting will be based on people’s posting and interaction with posts containing holiday-related keywords. Martin Beck on November 20, 2015 Last minute shopping for holiday customers? There’s still time on Facebook and Instagram. The social network is rolling out a new ad-targeting segment to enable brands to zero in on people who are highly … Continue reading Facebook & Instagram Now Offering Ads Targeted At Holiday Shoppers
Kitchens and lavatories inside churches are popular but remain controversial Kitchen behind folding doors in the nave of St James and St Basil, Fenham Photo: National Churches Trust By Christopher Howse 31 Oct 2015 A steady stream of visitors heads towards one corner of my local church. It is not a much-loved shrine … Continue reading Offering a cup of coffee and use of the loo in church
Alex BirkettOctober 28, 2015 More choice equals freedom, right? Well, yes, but there’s a good body of evidence that the more choices we are presented, the less happy we are with the one we make. What does that mean for conversions, though? Retention? Revenue? The Psychology of Choice The most famous, and I believe the … Continue reading Does Offering More Choices Actually Tank Conversions?
