Tag Archives: Ongoing

X tests three paid subscription tiers amid ongoing financial woes

X tests three paid subscription tiers amid ongoing financial woes Details are scant, but it looks like this will determine how many ads you see. Lawrence Bonk   Fri, Oct 6, 2023 Unsplash/Kelly Sikkema The rumor that X, formerly known as Twitter, is going to integrate more paid services continues to persist, with Bloomberg reporting … Continue reading X tests three paid subscription tiers amid ongoing financial woes

Timeline: Google’s ongoing efforts to address brand safety on YouTube

Addressing brand safety took on a new urgency after an advertiser revolt this spring. Here’s the rundown of what the company has done to address advertiser concerns. Ginny Marvin on June 26, 2017    As adoption of programmatic and retargeting ad buying has grown, brand safety — while certainly a concern — has often taken … Continue reading Timeline: Google’s ongoing efforts to address brand safety on YouTube

Dissecting Ongoing Content Investment By Marketers

Most marketers would agree that content marketing is critical to success in the online arena, yet few believe they can accurately measure ROI from content marketing efforts. Columnist Nathan Safran explores this discrepancy. Nathan Safran on July 17, 2015 I recently came across a chart from Econsultancy and Oracle Marketing Cloud’s Marketing Budgets 2015 Report showing … Continue reading Dissecting Ongoing Content Investment By Marketers

Why SEO is an Ongoing Process and Not a One-Time Event

Donna DuncanMay 23, 2015 Search engine optimization or SEO is an ongoing process. It’s not a one-time event. It’s a process because the market, the competition, and the companies that set the rules – search engines – are constantly changing and evolving. So should you. The Market Is Constantly Changing Apple introduced the iPad on … Continue reading Why SEO is an Ongoing Process and Not a One-Time Event