Arik Hanson October 4, 2021 20 years ago (holy cow, I wish I wouldn’t have said that out loud!), I had a job at a small advertising agency in St. Paul. I worked as a proofreader (and very part-time copywriter) at this agency. As a result, I interacted with the designers and art directors from … Continue reading Social Media Marketing: The Discipline Where Everyone Has An Opinion
Tag Archives: Opinion
Unpopular Opinion: Not Everyone Should Become a Full-time Business Owner
Anna Osgoodby May 14, 2021 Unpopular opinion… Not everyone should become a full-time business owner or entrepreneur Now before you get it twisted, I’m not saying this because I don’t think everyone is cut out for it. Not at all! I’m saying there’s a lot more that should go into that decision than just hating … Continue reading Unpopular Opinion: Not Everyone Should Become a Full-time Business Owner
No Easy Fix: Opinion and Belief vs. Facts and Truth
Paul Oestreicher February 8, 2021 We’ve all experienced the feeling. Our hopes get raised and then… splat. No payoff. No satisfaction. I got excited when I saw the title of Adam Grant’s recent article, “The Science of Reasoning With Unreasonable People,” published in The New York Times. Could “motivational interviewing” help win over people who … Continue reading No Easy Fix: Opinion and Belief vs. Facts and Truth
How Accurate is Social Media Sentiment Analysis in Measuring Consumer Opinion?
William Comcowich — August 20, 2018 Follow @GleanTeam — August 20, 2018 Many companies use social media measurement to gauge consumer sentiment toward their brands. Rating social media comments on a positive to negative scale indicates how consumers feel about company products, the company’s response to current news, or the seriousness of a recent PR … Continue reading How Accurate is Social Media Sentiment Analysis in Measuring Consumer Opinion?
Social Media Or SEO? 20 Top Marketers Share Their Opinion!
Social media OR SEO – it’s a balancing act to decide which is best to use and to decide which is more important. So, even though I’ve my own opinions, I decided to ask 20 different renowned marketers what their opinion on the was on whether one takes precedence over the other. Q. Social Media … Continue reading Social Media Or SEO? 20 Top Marketers Share Their Opinion!
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