Google Core Algorithm Update Rewards High-Quality Pages by Laurie Sullivan , Staff Writer @lauriesullivan, October 9, 2023 Google began rolling out its third core algorithm update last week, but some search experts at agencies NP Digital and CSP are finding certain nuances driving changes. The Google October 2023 Broad Core Update was initiated on October 5, … Continue reading Google Core Algorithm Update Rewards High-Quality Pages
Google Warns Against ‘Content Pruning’ As CNET Deletes Pages To Improve SEO by Laurie Sullivan @lauriesullivan, August 11, 2023 CNET deleted thousands of old articles to improve the sites performance in Google Search results, adding to the controversy brought on by its latest editorial strategy — layoffs and experiments with articles written by artificial intelligence (AI) … Continue reading Google Warns Against ‘Content Pruning’ As CNET Deletes Pages To Improve SEO
Email creation and collaboration platform Stensul is strategically expanding its offering across other assets. Kim Davis on March 23, 2023 Stensul, the platform that promotes rapid and collaborative creation of emails, has announced that it will now support similar processes for landing pages. The Stensul Landing Page Builder is now available within the Stensul Creation … Continue reading Email creation platform Stensul expands its offering to landing pages
Marketers can now schedule posts without a 3rd-party tool and host live conversations entirely in-platform. Chris Wood on March 21, 2023 Today, LinkedIn rolled out new features to help B2B marketers post content and host live events on the platform. Scheduled posts. Marketers can now schedule the specific date and time for posts to run … Continue reading LinkedIn releases new Pages features for B2B marketers
Larry Page’s air taxi startup loses one of its key designers It’s also buying drone maker 3D Robotics. J. Fingas @jonfingas Kitty Hawk Kitty Hawk might have the backing of Google’s Larry Page, but that doesn’t mean things are going smoothly. Forbes has learned that Kitty Hawk dropped key engineer Damon Vander Lind in … Continue reading Larry Page’s Kitty Hawk air taxi startup is shutting down
Instacart Adds CPG Brand Pages, Suite Of Display Ad Products by Laurie Sullivan @lauriesullivan, January 26, 2022 Instacart on Wednesday introduced its first display ad units, as well as branded pages that serve as the hub for consumer product goods and food brands on the site. The units are free, and present an opportunity for … Continue reading Instacart Adds CPG Brand Pages, Suite Of Display Ad Products
Robin Maylone November 22, 2021 If you’re a B2B company, your website is likely the most important sales and marketing tool in your arsenal. Consider this: 84.3% of B2B buyers say they check a business’s website before making a purchase. Your prospective customers are doing their due diligence, and your B2B website plays a critical … Continue reading 3 Crucial Pages to Include on Your B2B Website
Dave Kosmayer November 19, 2021 So… What is a landing page? A landing page is a section of a website accessed by clicking a hyperlink on another web page, and much different from the website’s home page. The main difference is all in the focus of that page. Your landing page should always be the … Continue reading Landing Pages 101: Improve Your Conversions With These 5 Tips
Dave Colgate September 24, 2021 All the essentials of mobile SEO covered in one step-by-step guide, from mobile-friendly code and navigation to Core Web Vitals and mobile-friendly testing. If you want to appear in mobile searches, make sure you tick them all off. According to data from Statcounter, mobile accounts for 56.94% of all traffic … Continue reading Mobile SEO checklist: 19 Steps For Optimizing Mobile Pages
Thomas Griffin July 30, 2021 Every point of interaction with your audience is an opportunity to build your relationship with them. And this is true even when they click on a broken link and land on your 404 pages. An example of a 404 error on the Microsoft website A 404 error is when a … Continue reading 7 Ways to Optimize Your 404 Pages
