September 03, 2024 Many small businesses haven’t paid off their COVID-19 EIDL loans A Small Business Credit Survey report from the 12 Federal Reserve banks shows that small businesses that haven’t paid off COVID-19 Economic Injury Disaster Loans are in worse shape than other small businesses. BY Associated Press In 2020 and 2021, COVID-19 Economic Injury … Continue reading Many small businesses haven’t paid off their COVID-19 EIDL loans
July 24, 2024 If parenting were paid, it would earn a $60,000 salary On average, parents say they spend 30 hours a week managing their families. BY Shalene Gupta Parenting takes work—so much, in fact, that it’s the equivalent of a second job, according to a new survey from the Harris Poll and Skylight, a company … Continue reading If parenting were paid, it would earn a $60,000 salary
May 26, 2024 Americans have fought for paid vacation for more than 100 years. Why won’t we take the PTO we have? Loads of research support the mental and physical benefits of taking time off work, impacting everything from your heart to your ability to be emotionally resilient, not to mention happiness. BY Lydia Dishman Welcome … Continue reading Americans have fought for paid vacation for more than 100 years. Why won’t we take the PTO we have?
April 21, 2024 4 times artists scrapped their work—and it paid off From ‘Shrek’ to a beloved Bruce Springsteen album, many creative success stories first went through an extensive retooling. Here’s what you can learn from them. BY Joe Berkowitz How do you follow up three Grammy wins? If you’re SZA, whose 2023 hit “Kill Bill” … Continue reading 4 times artists scrapped their work—and it paid off
Snapchat’s latest paid perk is an AI Bitmoji of your pet The feature is, unfortunately, not called “petmoji.” Karissa Bell Fri, Mar 29, 2024 Snap Snapchat has a new AI-powered perk for subscribers: Bitmoji versions of your pet. The feature, which is unfortunately not called “petmoji,” allows users to snap a photo of their … Continue reading Snapchat’s latest paid perk is an AI Bitmoji of your pet
Caveats Flood Paid Search, Retail Media Investments by Laurie Sullivan , Staff Writer @lauriesullivan, February 7, 2024 Retail media and paid online search are the most important marketing channels to consumer product manufacturers and agencies today, according to a study released Wednesday from the digital agency Skai and the Path to Purchase Institute (P2PI). Fifty-three percent … Continue reading Caveats Flood Paid Search, Retail Media Investments
Paid Search Fueled Highest Holiday Sales For Retailers by Laurie Sullivan , Staff Writer @lauriesullivan, January 4, 2024 Paid search drove U.S. consumers to spend, but a payment strategy allowed them to pay overtime helped retailers reach a record $222.1 billion in online holiday sales Nov. 1 through Dec. 31, up 4.9% from the same period … Continue reading Paid Search Fueled Highest Holiday Sales For Retailers
Struggling with high ad costs and few conversions? Learn strategic steps and technical setup tips to optimize your ad campaigns. Margaret Lee on November 22, 2023 While many companies believe broader advertising coverage will increase revenue, this often leads to poor quality of leads. A year ago, our agency fell into this trap and, as … Continue reading Paid advertising: Tips to boost qualified leads and reduce costs
Ecommerce Paid Channel Use Declines – A Problem For Search by Laurie Sullivan , Staff Writer @lauriesullivan, October 31, 2023 The average number of paid channels used by any one ecommerce company fell to 2.7 in 2023 — down from 3.2 in 2022 — and that could become a major challenge for search engines supporting any type … Continue reading Ecommerce Paid Channel Use Declines – A Problem For Search
Google paid $26 billion in 2021 for default search engine status A company executive revealed the figures in the DOJ’s antitrust trial against the search giant. Will Shanklin Updated Fri, Oct 27, 2023 NurPhoto via Getty Images Vice president Prabhakar Raghavan testified Friday that Google paid $26.3 billion in 2021 for the purpose of … Continue reading Google paid $26 billion in 2021 for default search engine status
