Tag Archives: Paradox

Privacy Paradox: Respecting Data Boundaries, Personalizing Experiences

Privacy Paradox: Respecting Data Boundaries, Personalizing Experiences by Laurie Sullivan @lauriesullivan, March 23, 2023 Marketers need to better understand the willingness of people to give up data and what motivates them. Razorfish worked with GWI to develop an online survey that examines the privacy paradox surrounding consumers’ attitudes toward data privacy and how brands walk … Continue reading Privacy Paradox: Respecting Data Boundaries, Personalizing Experiences →

The Paradox of Underemployment for New College Grads

Effective Hiring

Joe Trapasso — March 4, 2019 — March 4, 2019 With the unemployment rate in America dropping to its lowest mark since 2000, there have been worse times to be a college graduate. It’s a job-seekers market and competent professional talent is in high demand. However, those facts don’t mean new college grads should approach … Continue reading The Paradox of Underemployment for New College Grads →

Mastering the Paradox: 3 Steps to Leveraging Technology to Put Your Best Foot Forward and Impress Real People During Your Job Hunt

Business Development

Virginia Franco — May 7, 2018 Follow @VAFrancoResumes — May 7, 2018 FotografieLink / Pixabay While at the end of the day, most successful job hunts are the result of humans connecting with humans, most resume specialists and career coaching professionals recognize a huge component of job hunting (especially the initial stages) occurs online. Although … Continue reading Mastering the Paradox: 3 Steps to Leveraging Technology to Put Your Best Foot Forward and Impress Real People During Your Job Hunt →

How to avoid the “Agency Measurement Paradox” and win client confidence

Client Acquisition

When an agency presents data that exceeds ROI goals, marketers tend to be skeptical. So how can agencies build client confidence? Contributor Rex Briggs shares five suggestions. Rex Briggs on October 25, 2017 For decades now, marketing executives have demanded better analytics and data to judge both the performance of their campaigns and their … Continue reading How to avoid the “Agency Measurement Paradox” and win client confidence →