Billy Steele Apple dabbled in live sports with weekly Major League Baseball games last year, but now the company is launching its most ambitious offering yet. Today, the company debuts MLS Season Pass, a subscription that gives soccer fans access to every game of the 2023 season, the Leagues Cup and both MLS Next Pro … Continue reading Apple offers a free one-month trial of MLS Season Pass to new and returning subscribers
Tag Archives: Pass
New York lawmakers pass bill limiting warehouse productivity quotas
New York lawmakers pass bill limiting warehouse productivity quotas It’s now up to Governor Kathy Hochul to sign the legislation. M. Moon @mariella_moon June 4th, 2022 Michael M. Santiago via Getty Images The New York State Assembly has passed a bill that aims to limit productivity quotas in warehouses shortly after it was approved by … Continue reading New York lawmakers pass bill limiting warehouse productivity quotas
Metaverse, Schmetaverse: This Too Shall Pass
Metaverse, Schmetaverse: This Too Shall Pass by Maarten Albarda , Featured Contributor, January 21, 2022 Over the last few weeks, I have seen many articles about the promised revolution for marketing that is the metaverse, as described by Forbes, Marketing Week, The Drum, Search Engine Weekly, The Trade Desk and Shiny New Thing Weekly (OK, … Continue reading Metaverse, Schmetaverse: This Too Shall Pass
Why Digital Marketers Should Pass Call Data into Google Marketing Platform
Derek Andersen — October 22, 2018 — October 22, 2018 On June 27th, Google combined its DoubleClick and Google Analytics suites under the name Google Marketing Platform. This unified stack gives advertisers a single point of control to plan, buy, measure, and optimize digital media. As a result, marketers can see a unified channel view … Continue reading Why Digital Marketers Should Pass Call Data into Google Marketing Platform
Why Digital Marketers Should Pass Call Data into Google Ads
Derek Andersen — August 17, 2018 — August 17, 2018 janeb13 / Pixabay Google Ads — recently rebranded from Google AdWords — is a powerful, but extremely competitive digital advertising platform enabling marketers to run search, display, and video ad campaigns. In Q4 of 2017, the average CPC (cost per click) for Google Ads spiked … Continue reading Why Digital Marketers Should Pass Call Data into Google Ads
Can Your Email List Pass the Customer Journey Stress Test?
Keith Reinhardt — June 2, 2017 Follow @FreshAddress— June 2, 2017 The Sales Funnel is a Lie! Well, maybe not an out-and-out untruth. But, as a sales model, it oversimplifies the path to purchase as a straight line from intent to purchase to loyalty. That’s why so many marketers have begun working with customer journey … Continue reading Can Your Email List Pass the Customer Journey Stress Test?
Does Your Site Pass the AMP Test?
by Amanda Murray Follow @amanda1murrayOctober 14, 2016 This year, we’re written and talked a lot about AMP. The Accelerated Mobile Pages (AMP) Project is an open source initiative with the aim of making mobile page loading virtually instant. We all know the pain of clicking an interesting headline on Facebook, only to give up when … Continue reading Does Your Site Pass the AMP Test?
How do you deal with local SEO KPIs that don’t pass the smell test?
We all know that data can sometimes be unreliable, but columnist Andrew Shotland makes the case for why we shouldn’t just rely on free Google tools for data collection and analysis. Andrew Shotland on September 28, 2016 Today, let’s talk about reporting local SEO results — specifically, reporting them with the tools Google provides. While proving … Continue reading How do you deal with local SEO KPIs that don’t pass the smell test?
Be Honest: Does Your Business Page Pass the Eye Test?
by Tabitha Jean Naylor June 26, 2016 Follow @TabithaNaylorJune 26, 2016 No matter what industry you’re in, if you want your company to be successful, you have to establish a web presence. There’s no way around it. People turn to their smart phones and computers for everything these days; to help them locate the nearest … Continue reading Be Honest: Does Your Business Page Pass the Eye Test?
Does Your Website Pass this One Simple Test?
by Austin Iuliano January 27, 2016 Follow @austiniulianoJanuary 27, 2016 Statistically 98% of all website traffic is not ready to make a purchase. All those visitors are doing research, trying to determine if you can solve their problem. Like little mice scurrying through a maze looking for a piece of cheese. That means that 98% … Continue reading Does Your Website Pass this One Simple Test?
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