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Tag Archives: Peak

5 Predictions For 2016 After Reaching “Peak Martech”

What’s ahead for marketing technology in the new year? Columnist Erik Bratt takes a look at some trends marketers should expect to see. Erik Bratt on January 5, 2016 It’s no surprise that modern marketers are technology-crazy, constantly searching for the latest innovative application to help optimize the customer lifecycle and gain a competitive advantage. … Continue reading 5 Predictions For 2016 After Reaching “Peak Martech”

The Ads Are Coming! Get A Sneak Peak At Instagram Advertising Best Practices

Katie CarlsonSeptember 14, 2015 If you’re a marketer, you’ve probably heard that Instagram is opening up advertising opportunities to more businesses in the upcoming months. Instagram has long been used for posting beautiful pictures and sharing personal stories through images, but it hasn’t always been a platform optimized for business and marketing. That’s all about … Continue reading The Ads Are Coming! Get A Sneak Peak At Instagram Advertising Best Practices