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Tag Archives: Penguin

Is the Arrival of Penguin 4.0 Too Late for Many Small Businesses?

by David Bryan Follow @OpaceWebSeptember 26, 2016 Just a few days ago Google released an update to part of its search engine algorithm known as ‘Google Penguin’. Google’s Penguin 4.0 update is here! The update, titled Penguin 4.0, is actually the seventh update that has been released since its initial introduction back in 2012. While … Continue reading Is the Arrival of Penguin 4.0 Too Late for Many Small Businesses?

Mobile Friendly Update to be “Bigger” than Penguin, Panda

Eric SealMarch 17, 2015 Big changes are coming in SEO. You already knew they were coming. But now we know the upcoming mobile friendly update that Google is launching on April 21, 2015 is going to be big. Zineb Ait Bahajji, one of Google’s Webmaster Trends Analysts, announced earlier this morning at SMX Munich that … Continue reading Mobile Friendly Update to be “Bigger” than Penguin, Panda

The Survivor’s Guide To The Google Penguin Update

Sarah TrellMarch 10, 2015 For industry insiders, it comes as no surprise that SEO tactics used a decade ago—and in many cases safely used until recently—just don’t work anymore. With the rollout of Hummingbird in 2013, it became quite clear that Google was trending in a slightly new direction. Unfortunately for many, that direction was … Continue reading The Survivor’s Guide To The Google Penguin Update

The Panda & Penguin Blues? For Google, Authenticity Trumps All [Infographic]

Bob HutchinsFebruary 26, 2015 For many dreamers, creatives, entrepreneurs, and “big picture” types, acronyms like SEO and SERP are enough to make the eyes glaze over. Still, there’s no denying that a baseline knowledge of how Google evaluates, qualifies, and displays content is essential for anyone trying to build a brand online. A new infographic … Continue reading The Panda & Penguin Blues? For Google, Authenticity Trumps All [Infographic]

Understanding What it Takes to Recover From Penguin: A Basic Blueprint

Andrew DennisFebruary 19, 2015 If you suspect your site has been hit by Google’s Penguin algorithm, there are some distinct factors you must consider in order to work towards recovery. As a business owner, you likely don’t have the time available to implement a complicated Penguin recovery plan yourself. However, if you suddenly find that … Continue reading Understanding What it Takes to Recover From Penguin: A Basic Blueprint