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Dave Brock — August 7, 2017 Follow @davidabrock — August 7, 2017 Free-Photos / Pixabay Too often, as managers, if we do coach, our coaching is ineffective. One of the key reasons is that we are unfocused on what we are trying to achieve with each person. What happens is that we see skills that … Continue reading What’s Your One Goal For Each Person On Your Team?
Get to know Vintage Italia’s CMO, Adam Cohen. Amy Gesenhues on July 7, 2017 As the CMO for Vintage Italia, Adam Cohen oversees marketing, strategic partnerships and events for the brand’s Pasta Chips and Pasta Bow Ties product lines. His latest marketing initiative is a collaboration between Vintage Italia’s Pasta Bow Ties and Tipsy … Continue reading Vintage Italia’s CMO credits his father with being the most influential person in his career
Darleen DeRosa — June 5, 2017 Follow @onpoint_llc— June 5, 2017 Business and talent acquisition leaders are increasingly using flexible work options to attract the best and brightest talent. Over one-third of business leaders (34 percent) expect 50 percent of their full-time staff will be working virtually by the year 2020. The massive growth of … Continue reading Why Virtual Leadership Is Different From Leading In Person
Randy Milanovic — April 27, 2017 Follow @kayak360— April 27, 2017 Who is the one expert you trust more than any other in the world? If you’re like most people, you probably thought of a scientist, a mentor, friend, or even a religious leader. And just like the rest, you would be completely wrong. Every … Continue reading Who is the Most Influential Person Ever?
by Harvey Chipkin, Columnist, December 19, 2016 When two people visit Amazon’s website, they get two different experiences based on their past histories with the retailer. This “Amazon effect” has changed consumer expectations, and puts pressure on travel suppliers to deliver personalization and relevance at every touchpoint. Imagine the following examples: A traveler is on … Continue reading One Person, Multiple Devices And Channels
Andrew Gazdecki — December 16, 2016 Follow @biznessapps— December 16, 2016 Sales can easily breed complacency if you are not careful—especially when you get into a routine and deal with primarily with a stable and regular client base. But the slightest shakeup in a company can send you scrambling to keep your clients. Here are … Continue reading 10 Empowering Stats Every Person In Sales Should Know [Infographic]
by Lydia Vogtner July 20, 2016 Follow @LydiaMarketingJuly 20, 2016 There are many things to consider if you want to meet a marketing metric goal. One is the staffing model. It should be considered carefully and designed with the strategy and expected workload in mind. Why? Regardless of whether you outsource or hire, many people … Continue reading How to Meet B2B Marketing Metric Goals with Just One Person — Hint: You Can’t!
by Kyle Wong May 1, 2016 Follow @kwong47May 1, 2016 Similar to most SaaS businesses, our company used to be broken up into two factions: the Business team and the Product team. It remained that way until I had a conversation with Brenda Van Camp, CMO-turned-entrepreneur, who shared her observation that many young companies (especially … Continue reading Why Every Person at Your Company is a Product Person
by Kirk Dando January 7, 2016January 7, 2016 Hiring people is one of the most difficult things leaders do, but if you do it right, it makes everything immensely easier. However, most of the time we get in a rush because we’re desperate for help and try to take the easy or quick way. Time … Continue reading 3 Steps to Hiring the Right Person
Eleanor ShakibaOctober 13, 2015 Tears, shouting or rambling justifications for their behaviour. These are the top three defensive behaviours you’re likely to encounter when giving performance feedback to difficult people. No doubt you want to avoid triggering these behaviours. Perhaps you’re wondering how to give feedback successfully. One useful idea to keep in mind whenever … Continue reading Need To Give Feedback To A Difficult Person? Here’s How
