By Adam Bluestein September 14, 2022 Since the beginning of 2022, the tech industry has laid off more than 78,000 employees, according to tracker Layoffs.fyi, with startups and Big Tech firms alike (including Snap, Tesla, Coinbase, TikTok, and Twitter) aggressively thinning ranks. While many of the affected workers have already shuffled, or will, into roles … Continue reading Laid off by Big Tech? Big Pharma wants you
Columnist Justin Freid explains the basics of getting your PPC campaigns up and running in the highly regulated industry of prescription drug advertising. Justin Freid on January 27, 2017 One out of every 20 searches on Google is health-related. That means that many of us are heading to Dr. Google before heading to see … Continue reading The essential guide to pharma SEM
In the last of her five-part series, contributor Lori Weiman takes a deep dive into FDA guidelines and explains how pharmaceutical advertisers and their partners can avoid costly violations. Lori Weiman on September 1, 2016 Welcome to the final article of my series on how to work more effectively with ad partners in highly regulated … Continue reading How to manage ad partners in regulated industries: Pharma (part 5 of 5)
