Insights into strategic planning to avoid data pitfalls and set a strong foundation for your marketing campaigns. Greg Kihlstrom on August 7, 2024 Having the tools and information to make data-driven decisions is no longer a “nice to have” but a necessity. Teams relying on gut instincts and anecdotal evidence for planning are falling … Continue reading Mastering data-driven decision-making in the strategy phase
Google is phasing out third-party cookies this fall, but some sites will be able to temporarily re-enable them until the year end. Nicola Agius on January 8, 2024 Google is giving websites the opportunity to request additional time to transition away from third-party cookie dependencies. To address possible compatibility concerns, the search engine has introduced … Continue reading Google is allowing select sites to delay phase out of third-party cookies
By David Salazar June 04, 2023 When comedian and writer Adam Conover started staffing up his 2022 Netflix comedy-documentary series The G Word, which explores the U.S. government, the precarity of Hollywood writers was hard to ignore. Conover recalls a meeting with the show’s producers: One of them noted that, because the show was … Continue reading ‘It’s starting to feel like anything is possible’: Comedian Adam Conover on the next phase of the writers’ strike
3 Phase Approach to Evaluate Performance Marketing Initiatives Andrew Marsh | May 30th, 2023 What gets measured, gets managed. The success of your performance marketing initiatives depends on what you measure. It is human and organizational nature to manage whatever is measured, and continuous improvement of your performance marketing initiatives depends on effective management. … Continue reading 3 Phase Approach to Evaluate Performance Marketing Initiatives
Alan Draper Last updated: 21 April 2022 The next round of the PreSale phase for EuroSwap EDEX will be the final round before the project’s first listing on a major exchange. At the launch of the Trading Season phase for EDEX token, the exchange will launch the Traders Competition event, Coinmarketcap will add EDEX to … Continue reading Euroswap EDEX: Last TokenSale phase before listing – team announces the list of exchanges
Viewability has become the standard within the display advertising industry, so what’s next? Contributor Erik Matlick discusses how audience verification will change the display landscape. Erik Matlick on February 16, 2017 Outsiders often describe the business of MadTech (marketing and advertising technology) as the “Wild West” — and with good reason. The companies … Continue reading From viewable to verified: Here comes the next phase of audience-based buying
by Kathleen Smith July 27, 2016July 27, 2016 You’ve found the perfect candidate who’s gone through round after round of interviews with your team. Everyone loves the candidate’s cultural fit, skills, and experience. It’s time to make an offer so you can close the requisition and focus on other open reqs. But sometimes that last … Continue reading Closing The Req: How HR Pros Can Speed Up The Contract Handling Phase [Infographic]
by Sarah Tedesco March 14, 2016March 14, 2016 Have you ever heard of a soft opening? Restaurants use the strategy all the time. In the restaurant world, a soft opening is a time when a brand new eatery opens its doors to a select group of people for a night of dining before the official … Continue reading 6 Ways To Maximize Your Capital Campaign’s Quiet Phase
