Tag Archives: Pitches

Martech’s moment of truth: Why product excellence beats slick sales pitches

Elevate your martech beyond just functional tools and transform them into emotional catalysts that aid marketers and delight customers. Jay Mandel on April 10, 2024 The beat drops, the lights flash and a charismatic salesperson struts across the stage, extolling the virtues of their latest martech solution. It’s a scene from a bygone era when … Continue reading Martech’s moment of truth: Why product excellence beats slick sales pitches

Did AI write that press release? Stagwell’s Taylor is here to punch up your PR pitches

  By Sam Becker March 08, 2023   We’ve heard about how artificial intelligence would change the world for years. But recently, we’re starting to see AI actually implemented into our everyday lives—be it to unlock our smartphones with face recognition or generate new visual or written content using tools like OpenAI’s ChatGPT.   While … Continue reading Did AI write that press release? Stagwell’s Taylor is here to punch up your PR pitches

MDC’s CES Tour Pitches SwaS: ‘Screen With A Service’

MDC’s CES Tour Pitches SwaS: ‘Screen With A Service’ by Joe Mandese  @mp_joemandese, January 14, 2021 Guided agency tours of CES are not uncommon, but this year’s virtual ones have expanded the audience of attendees beyond the hearty few that might have walked the floors of big Las Vegas exhibit halls in year’s past. Take … Continue reading MDC’s CES Tour Pitches SwaS: ‘Screen With A Service’

Blockchain Startup ‘Media Protocol’ Pitches Virtues Of ‘Value-Based’ Advertising

Blockchain Startup ‘Media Protocol’ Pitches Virtues Of ‘Value-Based’ Advertising by Laurie Sullivan  @lauriesullivan, March 21, 2018 In a seemingly steady stream of new services that sit on top of blockchain for the advertising industry, startup company Media Protocol gives the technology a new twist. The startup — which is developing a value-based advertising business model … Continue reading Blockchain Startup ‘Media Protocol’ Pitches Virtues Of ‘Value-Based’ Advertising