Email’s Place In The Ecommerce Ecosystem by Ray Schultz , Columnist, Yesterday Email drives only 6% of total retail site traffic, compared with 48% for direct visits and 24% for organic search, according to the B2C Dot-Com Report, a study by Episerver. But email is tied with direct as delivering the most units per order … Continue reading Email’s Place In The Ecommerce Ecosystem
Tag Archives: Place
6 Things Your Company Should Have in Place Before Starting Paid Social Advertising
Brooke Tomasetti — June 12, 2019 — June 12, 2019 You need more than just a budget in place before starting paid social advertising—that is, if you want your paid social campaign tests to have the best structure in place for success. Whatever platform or platforms you’re planning on allocating spend to, set yourself up … Continue reading 6 Things Your Company Should Have in Place Before Starting Paid Social Advertising
Right Place, Right Time: How Your Peers Are Using Digital Marketing in 2019
Ryan Yaeger — April 28, 2019 Follow @YaegerBomb — April 28, 2019 Advertising is a constantly evolving industry, both for those who work within it and those who rely upon it. While that has been the case for decades, the digital era has put it all in flux on a far more rapid scale. It’s … Continue reading Right Place, Right Time: How Your Peers Are Using Digital Marketing in 2019
Where to Place Google Analytic Tags?
Brian Shivraj — April 19, 2019 — April 19, 2019 How can Google Analytic Tags help you? If you are looking for a way to learn even more about your online presence, analytical tags are a good way to find out more information about the traffic on your website. By having an analytical tag system … Continue reading Where to Place Google Analytic Tags?
Why You Should Have a System in Place to Get Online Reviews
Ron Johnson — July 5, 2018 Follow @cyberoptik — July 5, 2018 TeroVesalainen / Pixabay The Internet is full of review sites. From Yelp and Google to Facebook Business Pages, there’s nowhere you can turn without seeing what other people have to say. The importance of having online reviews is unignorable. With 85% of people … Continue reading Why You Should Have a System in Place to Get Online Reviews
TD Ameritrade, Havas Place First Ad In Blockchain
TD Ameritrade, Havas Place First Ad In Blockchain by Laurie Sullivan @lauriesullivan, April 20, 2018 TD Ameritrade became the first company to embed an advertisement in the blockchain with assistance from its agency of record, Havas New York. The campaign, titled Greetings from the Blockchain, aims to “celebrate” the growing community of blockchain innovators and investors, … Continue reading TD Ameritrade, Havas Place First Ad In Blockchain
Consumers Place Trust In Publishers’ Sites
Consumers Place Trust In Publishers’ Sites by Sara Guaglione , (December 12, 2017) While most people get the majority of their news and information from social platforms, the sites and apps owned by publishers are more trusted, according to a recent study, commissioned by Digital Content Next, a trade association representing premium digital publishers, and … Continue reading Consumers Place Trust In Publishers’ Sites
Content marketing & SEO: The scalable way to be in the right place at the right time
Digital marketers agree about the importance of SEO and content marketing, but contributor Marcus Miller says they’re too often kept in completely separate silos. Here’s how to bring them together. Marcus Miller on September 5, 2017 Content marketing and search engine optimization (SEO) are both titans of modern marketing, yet they’re not spoken about … Continue reading Content marketing & SEO: The scalable way to be in the right place at the right time
A Fast (and Easy) Way to Find All Your Prospects in One Place Online
John Nemo — June 13, 2017 Follow @JohnNemoPR— June 13, 2017 27707 / Pixabay Often maligned or flat out ignored, LinkedIn’s millions of professional groups remain one of the best places online to instantly engage with your ideal B2B prospects. Imagine walking into a professional networking event or conference where everyone wore color-coded name tags … Continue reading A Fast (and Easy) Way to Find All Your Prospects in One Place Online
Love Your Job? Put an Exit Plan in Place.
Personal Branding Blog — April 20, 2017 — April 20, 2017 When you hate your job, you often think about leaving it. But when you are happy with your work putting an exit plan into place seems somewhat bizarre. Nevertheless, smart employees should always be prepared to quit their job tomorrow. The reason is that … Continue reading Love Your Job? Put an Exit Plan in Place.
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