Tag Archives: Plans

Great Plans Make Great Webinars [Infographic]

Carole SnitzerAugust 25, 2015 At ON24, we have a pretty simple philosophy: every webinar should be fantastic. After all, there’s nothing better for driving leads, engaging prospects and accelerating the sales process. So why doesn’t every webinar hit all those goals? Marketing webinars may not be rocket science, but they definitely require a little extra … Continue reading Great Plans Make Great Webinars [Infographic]

Instagram Turns Up The Volume On Its Ad Plans

In the coming months, the visual social network will open ad buying to more businesses and enable Facebook targeting. It also is adding new direct response ads. Martin Beck on June 2, 2015 Chukcha / Shutterstock.com Instagram is hitting the accelerator on its famously slow-speed advertising chase. Today, the Facebook-owned social network announced that after … Continue reading Instagram Turns Up The Volume On Its Ad Plans

Digital Marketer MaxPoint Interactive Files Plans for IPO

Frank Vinluan Digital marketing company MaxPoint Interactive, a company founded and led by former eBay (NASDAQ: EBAY) executives, has filed paperwork to raise an estimated $ 75 million in an initial public offering of stock. Morrisville, NC-based MaxPoint’s software analyzes “big data” to develop targeted marketing campaigns that help national retailers boost sales—not online, but … Continue reading Digital Marketer MaxPoint Interactive Files Plans for IPO

Survey Shows Email Marketing Still a Big Part of Many Retailers’ Plans

A new survey taken by Internet Retailer magazine recently had some not-so-surprising results, showing that, as far as e-commerce technology investments go, email marketing was right at the top for most marketers. In fact, nearly 40% of respondents said it was their most important investment. According to the survey, which was conducted in early June … Continue reading Survey Shows Email Marketing Still a Big Part of Many Retailers’ Plans