There’s a low-key reset transpiring across multiple enterprise stacks. Here’s how martech leaders can respond. Tony Byrne on June 12, 2023 I recently taught some martech workshops (in person!) and received numerous fascinating questions from stack leaders. Clearly, 2023 represents another year of great change as omnichannel aspirations take on higher priority and leaders continue … Continue reading 3 prevailing themes pointing to a martech reset
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Are your ads pointing to the right domain? Here’s a script to find out.
KA-POW! Contributor Daniel Gilbert has a ‘super’ helpful script that will make you look like a PPC superhero by verifying your ads are linking to the right domain. Daniel Gilbert on April 17, 2018 Standards are high for PPC superheroes, and even the best of us can make a mistake. Google is making changes … Continue reading Are your ads pointing to the right domain? Here’s a script to find out.