Steven Imke February 1, 2021 Politics is essentially the practice of influencing others. In an environment of free will, the act of influencing either appeals to a constituent’s “self-interest” or contributes to their “self-esteem”. Appealing to self-interest is self-serving while appealing to self-esteem makes constituents feel morally superior. When it comes to paying taxes, the … Continue reading Taxes – How New “Tax The Rich” Policies Will Destroy Small Business
Facebook Partners With BBB, Enforcing Its Advertising Policies by Laurie Sullivan @lauriesullivan, November 25, 2020 Facebook wants advertisers to follow its post and advertising rules using what it refers to as “more ethical marketing tactics” through a new partnership with the BBB National Programs’ National Advertising Division (NAD), including its Fast-Track SWIFT Program. In addition to enforcing … Continue reading Facebook Partners With BBB, Enforcing Its Advertising Policies
Cynthia Joyce November 5, 2020 jdpereiro / Pixabay When 2020 began, not many business owners or executives were likely planning to redesign or significantly update their office policies and employee handbooks. Sure, adjustments are needed, but the pandemic has led to a reimagining of how our companies and teams work. A Gallup poll in April … Continue reading Adjusting Office Policies During a Pandemic
Laura Spawn — April 13, 2020 The COVID-19 pandemic has ushered in a new wave of U.S. remote work policies for employers who otherwise may not have considered them. Urged by recommendations from the World Health Organization (WHO) and directives from state and local governments, some businesses have implemented emergency telework plans to honor social … Continue reading The Case for Keeping Remote Work Policies After COVID-19
We need to develop and socialize digital policies to guide the C-suite and keep our brand’s reputation safe from careless distractions. Kristina Podnar on July 23, 2019 As a CMO, you see your C-suite colleagues as smart people with lots of common sense. That’s especially true when it comes to business or finance. But C-suite … Continue reading Why CMOs should care about digital policies
Kristina Podnar — June 20, 2019 Follow @kpodnar — June 20, 2019 Bob Beauprez once said, “In America, small business is a big deal.” Indeed, it is hard to overestimate the role small businesses play in the American economy: Businesses with fewer than five employees account for 62% of all businesses in the U.S. More … Continue reading No Business is Too Small for These 5 Digital Policies
Patti Podnar — January 23, 2019 Follow @PodnarWriting — January 23, 2019 Tomorrow, my husband and I will be taking our 8th-grade son to his interview for the all-boys Catholic school he wants to attend. So, naturally, the viral video about Covington Catholic caught my attention this weekend. But that’s not really relevant. I wanted … Continue reading How the Covington High Incident Makes the Case for Social Media Policies
Harvey Deutschendorf — June 29, 2018 Follow @theeiguy— June 29, 2018 Recently we were shocked by the suicide of celebrity chef, author and host of popular CNN Series Parts Unknown, Anthony Bourdain. The way CNN handled the loss is a master lesson on emotional intelligence in the workplace. Regular programming was halted in order to … Continue reading 5 Emotionally Intelligent HR Policies Your Work Culture Will Suffer Without
C3 Metrics Complies With Google’s GDPR Policies Behind Closed Doors by Laurie Sullivan @lauriesullivan, June 7, 2018 C3 Metrics initially became the only measurement company to achieve “Google compliance” — the ability to work with Google when the EU’s GDPR went into enforcement at the end of May. It required C3 to change its modeling … Continue reading C3 Metrics Complies With Google’s GDPR Policies Behind Closed Doors
Janet Church — October 23, 2017 Follow @JanetChurch — October 23, 2017 A growing number of businesses of all sizes — from small startups to large enterprises — are tapping their workforce to extend their social media footprint. When this strategy is done correctly, the rewards and ROI are considerable. For example: Content shared by … Continue reading Employee Policies and Best Practices For Your Social Media Governance Plan
