Sydney Slavin — October 4, 2017 — October 4, 2017 Do you know just how many people your posts and updates are reaching? LinkedIn has updated sharing Public posts to extend the reach of your shared content – if your settings are set correctly. Up until July 2017, if you shared a Post to Public … Continue reading Are You Reaching as Many People as You Can When Posting or Sharing Content?
Ivan Ivanov — August 14, 2017 — August 14, 2017 Instagram is quickly becoming one of the most popular social media platforms for marketers and advertisers. While Facebook still has the biggest audience, as our recent reports show, the engagement rates on the photo sharing platform are as much as 70 percent higher. But simply … Continue reading 17 Questions Social Media Marketers Should Ask Themselves Before Posting On Instagram
Brooke B. Sellas — April 19, 2017 Follow @madSMscientist— April 19, 2017 Many businesses just don’t know what to post, so we’ve got the skinny on what’s good, plus 7 plug-and-play social media posts for your business. When you aren’t sure what to post, bookmark this little go to with social media posts that are … Continue reading What’s Worth Posting? Try These 7 Plug & Play Social Media Posts
Jordan Lore — February 2, 2017 — February 2, 2017 1. Double down on past successes Doubling down, recycling, or reposting past successful content is a strategy often underutilized by most marketers. Conventional thinking might lead you to create original content each and every time but that doesn’t always have to be the case. To … Continue reading 50 Facebook Posting Tips to Boost Engagement
Karla Jackson — January 19, 2017 — January 19, 2017 Most of us are guilty of posting the exact same content on Facebook, LinkedIn, and Twitter. While this is an easy way to keep your social sites updated, it has a downside because every social platform has its own audience and tone. Different Audiences for … Continue reading Social Media Habits to Break: Posting the Same Content on All Platforms
By Matthew Yeoman November 21st, 2016 I bet you’ve read headlines, again and again, about how guest posting is dead. I think that I have heard this for the better part of my entire writing career. That’s five years, folks. Five years of hearing the same thing, the thing that helps me get real online … Continue reading How To Get Your Manager Excited About Guest Posting
by Brian Basilico Follow @bbasilicoSeptember 23, 2016 Life Happens I was standing around talking with some friends the other day and I thought to myself, “You know, lately, I’ve been going to more funerals than weddings.” Many of my friends’ kids have gotten married and some of my friends have gone through their second marriages … Continue reading 3 Common Mistakes When Posting To Social Media
By Victoria Klochkova September 14th, 2016 These days, one doesn’t have to prove that guest posting is useful. However, today’s guest posting isn’t what it used to be – you cannot use the same strategies that were in vogue several years ago, unless you want problems with Google. The question is: what are you supposed to … Continue reading 5 Easy Steps To Build A Guest Posting Strategy That Rocks
by Suzanne Hoenig June 22, 2016 Follow @SMHoenigJune 22, 2016 As part of our ongoing series of social media for today’s one-man-band marketers and those who love them, we’ve been looking at Instagram, both why and how to use it. Last week, we covered some of the benefits of marketing with Instagram. We’ll continue that … Continue reading Posting to Instagram for Small Biz Marketers: 2016 Social Media Series
by Randy Milanovic June 15, 2016 Follow @kayak360June 15, 2016 One of the ways I work to extend the reach of my content is to take popular pieces and share them with my network via LinkedIn Pulse. Many of those self-syndicated pieces have been so well-received, they’ve generated big views and many new leads. However, … Continue reading Does Social Posting Still Have a Pulse?
