by Eyal Katz January 2, 2016 Follow @eyalk100January 2, 2016 If you’re reading this, chances are you haven’t been invited to Google’s most exclusive club. Don’t cry–you’re not alone. We all know that a standard AdSense account, when measured, tested, and adjusted can bring in some killer revenue. So what’s the deal with the mythical … Continue reading 5 Essential Steps to Becoming a Premium Google AdSense Publisher
Looking for premium programmatic success? Columnist Melody Gambino outlines the steps brands and publishers need to take to create an engaging premium programmatic environment. Melody Gambino on August 21, 2015 Much has been written over the past several years about the battle that traditional publishers have fought to adapt their business models to the dawning … Continue reading The Golden Path To Programmatic Premium
Zac JohnsonJune 8, 2015 With over 300 million blogs in the world today, there has never been a better time for you to start a site of your own and leave your imprint on the world wide web. One of the biggest reasons why a person doesn’t start a blog or site of their own, … Continue reading How to Start a Blog: Free, Premium or Self Hosted
Columnist Rob Rasko asserts that differentiating between “native” and “in-feed” ads is key to delivering a true premium ad product that’s worth a higher price. Rob Rasko on March 16, 2015 It’s no secret that there is very little consensus on the definition of native advertising. Some digital marketers will argue that a native ad … Continue reading Looking For A New Ad Product That Delivers Premium Results? Look No Further Than Native
Leslie HughesJanuary 31, 2015 There are many terrific advantages you can take advantage of by investing in a Premium LinkedIn Account: You can do a much deeper dive in your research You rank higher in LinkedIn Search You gain much deeper access to insights such as “Who’s viewed your profile” You can leverage the power … Continue reading LinkedIn Hack: How To Email Your Dream Client Without Paying For A Premium Account
Programmatic ad buying began with search engine marketing. Data introduced programmatic audience buying for display, video, television and other media buys. Unlike audience buying, Google AdWords and Bing Ads, described as auction-based systems, allow marketers to bid on keywords, rather than lumping personas into audiences. The campaigns would rise to the top above the fold, … Continue reading Search Marketing Demonstrates How Data Supports Programmatic Premium Branding Campaigns In-House
