How to Prepare for the Declining Power of Link Building in SEO Nate Nead / 29 Dec 2022 SEO is not what it used to be. Search engines are changing faster than they have in the last decade, thanks in part to the help of artificial intelligence tools like OpenAI’s GPT-3. The unfortunate aspect … Continue reading How to Prepare for the Declining Power of Link Building in SEO
Working on your 2023 strategies? Here’s a look at what to think about when planning for the coming year. Ryan Phelan on November 14, 2022 Well, friends, it’s that time of year again. If you’re a retailer, I hope you’re hanging in there, all your campaigns are going according to plan, and the screaming-down-the-hall moments … Continue reading What marketers need to know to prepare for 2023
Here are all the teams who will be involved in implementing the CJO platform and what you need to do to prepare them. Chris Wood on October 27, 2022 One of the benefits of a customer journey orchestration (CJO) platform is improved alignment among business units. In order for this to work, teams in those … Continue reading How to prepare teams for customer journey orchestration
There are more machines with the potential to act as customers than humans on the planet. Here’s how to handle them. Christopher Sladdin on October 25, 2022 Many customer service organizations believe “machine customers” are but a distant trend, yet they’re already here and impacting our daily lives. Maybe you’ve recently asked Siri, Alexa or … Continue reading 3 actions to prepare for machine customers in service organizations
By Shalene Gupta September 25, 2022 Remote work is here to stay. And with it comes an increase in demand for co-working spaces, as employees battle crying children and zoom-bombing pets. Experts predict that five million people will be using co-working spaces by 2024, a 158% increase from today. Business Name Generator, which provides companies … Continue reading Need space to take a Zoom call? Prepare to pay up in these 10 most expensive cities for co-working
Prepare Business Defenses: How World Events Impact Us Mark Roberts / 29 Jul 2022 It’s easy to watch world affairs and think they’re happening half a world away, so they don’t directly apply to business at home. However, we can’t just watch world events; we need to know how they impact us. World events … Continue reading Prepare Business Defenses: How World Events Impact Us
What Community-Owned Models Will Look Like, How Your Business Can Prepare by Barry Lowenthal , July 15, 2022 The universal business model has historically been a function of the technology available and the dominating networks at the time. And the rise of the web3, social media and online, shared ownership communities are ushering in the … Continue reading What Community-Owned Models Will Look Like, How Your Business Can Prepare
Sharpen focus during the consideration phase by organizing the tasks and goals that a new CDP can deliver on. Greg Krehbiel on May 12, 2022 When considering a customer data platform, many people ask questions like: How do I pick the right one? Do I need a data lake along with a CDP? How much … Continue reading Prepare for CDP implementation using a template for use cases
How marketers can adapt their data strategies to third-party cookie deprecation. Corey Patterson on January 26, 2022 Marketers around the world are anxiously awaiting the deprecation of third-party cookies, searching for ways to adapt their campaigns. At our MarTech conference, Sharon Kratochvil, Vice President of Global Analytics at Michael Kors, talked about the strategies her … Continue reading 3 ways marketers can prepare for a cookieless future
Emily Standley December 31, 2021 No matter how successful your online business is, now might be the perfect time to sell it. Maybe you’re ready to start a new business story. Or, maybe you feel that the business has reached its peak and may not bring as high revenues in the future. Read on to … Continue reading How to Prepare and Sell Your Online Business in 2022
