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Alice Corner September 21, 2020 JillWellington / Pixabay Talking about the holiday season in September might seem excessive, but now is the perfect time to start planning your holiday campaigns. With many industries entering the busy season in October, the more time you spend prepping your seasonal marketing now, the better the pay off later. … Continue reading 4 Top Tips for Prepping Your Holiday Season Marketing
Laura Krajewski — March 20, 2020 In just the last few days, the way we work as a nation has had to shift dramatically. Before this week, I hadn’t even heard of social distancing. But now, schools closing, large events canceled, and entire companies moving to remote work, everyone has felt the effects of COVID-19 … Continue reading Prepping your Team for Unique and Complicated Workplace Scenarios: How to Orchestrate a Call Center Business Continuity Plan
Jason Oliveira — November 13, 2019 Whether you’re shooting a CEO update for internal communications or a corporate culture video for social, chances are you’ll need to leverage your fellow team members as on-screen talent. While some of your coworkers will welcome this opportunity to shine on camera, others may shudder at the thought of … Continue reading Turn Your Team Members Into Video Stars: Top 5 Tips for Prepping Internal Talent
Bruce McKenzie — February 3, 2019 — February 3, 2019 How do you get ready to make a video? Most enterprise technology solution video production starts with someone’s assumption that a video is required, a budget and (preferably) a deadline. Then someone writes a script or a treatment. Here are five practical planning steps (my … Continue reading 5 Tips for Prepping Your Enterprise Technology Solution Video
Rachel Romoff — March 15, 2017 — March 15, 2017 One of the biggest hurdles to scaling social customer service in the contact center is entrusting agents with handling very public customer interactions via social media. The last thing contact center managers want is that dreaded call from the PR or Marketing department saying that … Continue reading Prepping Agents for the Social Media Spotlight
Tracking return on investment from SEO can be tricky, especially since it often assists other marketing channels. But columnist Janet Driscoll Miller lays out a plan for proving organic search’s ROI and securing budget for the next fiscal year. Janet Driscoll Miller on October 3, 2016 Fall is in the air, and that can … Continue reading Prepping SEO for 2017: it’s all about the ROI
Newsrooms have begun readying content for the coming Instant Article ramp up. With some publishers planning on launching 30 to 40 articles each day, the ‘instant’ gold rush is near. Greg Finn on June 25, 2015 In lieu of the impending Instant Articles, publishers have begun to ramp up their content and publishing that will … Continue reading Publishers Have Begun Prepping For Facebook’s Instant Articles Launch
