Tag Archives: privacyfirst

No Cookies? Retention.com Helps Provide Privacy-First Actionable Data

No Cookies? Retention.com Helps Provide Privacy-First Actionable Data Brad Anderson / 29 Nov 2022 The ongoing struggle over safe data management continues to heat up. Third-party cookies have had a bad rap for years, and while their future for providing actionable data remains murky, it doesn’t look good. This leaves businesses scrambling to look … Continue reading No Cookies? Retention.com Helps Provide Privacy-First Actionable Data →

How do you prioritize measurement in a privacy-first world?

Privacy

Listen in on the challenges and solutions to help you get ready for a cookieless future. Cynthia Ramsaran on April 6, 2022 Effective measurement is a fundamental pillar of all marketing. Targeting the right audience on the right channels and measuring the right performance metrics is core to any successful marketing program. But measurement is … Continue reading How do you prioritize measurement in a privacy-first world? →