Tag Archives: Problems

TikTok’s problems just keep getting worse: Now it could be in trouble with the IRS

March 29, 2024 TikTok’s problems just keep getting worse: Now it could be in trouble with the IRS A former TikTok employee has filed complaints with the Department of Labor and IRS over the company’s management of stock options. BY Chris Stokel-Walker A former TikTok employee sent letters of complaint this month to the Internal Revenue … Continue reading TikTok’s problems just keep getting worse: Now it could be in trouble with the IRS

Number of women in marketing up, but salary and seniority remain problems

Women hold 51% of jobs at UK SEO agencies, however men are more likely to hold senior positions. Constantine von Hoffman on March 8, 2024 The marketing industry is in an interesting position when it comes to women in the workforce. Women hold 60% of all North American marketing jobs, according to data from LinkedIn, … Continue reading Number of women in marketing up, but salary and seniority remain problems

The power of outside thinking in solving business problems

  By Ophir Ronen January 19, 2024 Across every industry, from energy to manufacturing, to aerospace, there are problems so deeply entrenched that they seem insurmountable. In almost all cases, leaders, consultants, and task teams spend years and enormous budgets to tackle these challenges, too often to no avail. The result: At a certain point, … Continue reading The power of outside thinking in solving business problems

B2B buyers see persistent problems with tech vendors

Buyers want vendors who know their industry, deliver on support, provide clear product and pricing info, and are open about fulfillment. Constantine von Hoffman on October 18, 2023  B2B buyers’ pain points when dealing with technology vendors have persisted — and in some cases, worsened — over the last year, according to Hero Digital’s annual … Continue reading B2B buyers see persistent problems with tech vendors

Separating fact from fiction: How real are the problems with GA4?

Russ Ketchum, product director of Google Analytics, addresses some of the complaints about GA4 and looks at what changes are coming. Constantine von Hoffman on September 25, 2023 There are a lot of complaints about Google Analytics 4 (GA4). Some of these — the UI, for example — are based on users’ experience. Others are … Continue reading Separating fact from fiction: How real are the problems with GA4?

Twitter’s rebrand to X could worsen its legal and financial problems

Twitter CEO teases banking and payment plans in memo about X rebrand   Karissa Bell   @karissabe   Twitter’s rebrand to X is officially underway, and CEO Linda Yaccarino has offered some new clues about what it may mean for the company. In a memo reported by CNBC, Yaccarino suggested that payments and banking features … Continue reading Twitter’s rebrand to X could worsen its legal and financial problems

Marketers are having problems with the GA4 user interface

We explore some legitimate complaints marketers have about the new Google Analytics UI. Nicola Agius on July 10, 2023 Marketers are not happy with the Google Analytics 4 user interface (UI). In fact, social media has been inundated with complaints about the Universal Analytics replacement — but it’s concerns over the UI that have been dominating the … Continue reading Marketers are having problems with the GA4 user interface

4 common problems marketers and data analysts can solve together

Marketers and data analysts have distinct roles, but increasingly they need to work together to overcome obstacles. Chris Wood on October 13, 2022   Marketers and data analysts see the world in very different ways. Because they are often working together on the same project, this can cause a lot of problems. However, the increasingly … Continue reading 4 common problems marketers and data analysts can solve together