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September 16, 2024 Michael Keaton is one of many famous actors who changed his name for professional reasons. Why does that SAG rule exist? Long before the idea of being a ‘personal brand’ entered the mainstream, professional actors have relied on name recognition to build their careers. BY Shannon Cudd People assign labels to other humans … Continue reading Michael Keaton is one of many famous actors who changed his name for professional reasons. Why does that SAG rule exist?
May 15, 2024 Why the modern HR professional needs to be brand-savvy Human Resources is leading the charge on employer branding, marketing the company to both employees and recruits. BY Ron Johnson Modern HR professionals are getting more brand-savvy by the day. Why? In simple terms, HR professionals need to be as effective in branding their … Continue reading Why the modern HR professional needs to be brand-savvy
April 29, 2024 How to build meaningful professional relationships These steps can help you build genuine professional relationships that last. BY Andrew Fennell Cultivating meaningful professional relationships can open doors to all kinds of exciting new career opportunities. However, it takes a certain set of skills to be able to build, and keep, these relationships. These … Continue reading How to build meaningful professional relationships
March 25, 2024 Candor is a professional networking site that reveals the person behind the résumé Answer icebreaker-style questions about when you’re at your best, what you’re curious about, what you love about your work, hobbies, and other aspects of yourself. BY Jeremy Caplan This article is republished with permission from Wonder Tools, a newsletter that helps … Continue reading Candor is a professional networking site that reveals the person behind the résumé
By Eric Silver November 20, 2023 From the very beginning, podcasting was shaped by a DIY ethos that said: “I can do that, too.” An undefined and unexplored wilderness, the infrastructure that we now take for granted (like the feeds we use to subscribe to a show) had to be created from scratch, usually … Continue reading Podcasting needs to get professional
Looking to stay ahead in your career? Consider these cost-effective learning opportunities for martech professionals. Steve Petersen on March 31, 2023 Marketing and technology are two fields that constantly change, and the intersection of the two fields – martech – certainly reflects that. That’s why as martech professionals, we need to develop our skills and … Continue reading 8 inexpensive professional development ideas for martech pros
By JinJa Birkenbeuel March 14, 2023 It was spring of 2021, and the world was starting to wake up from COVID-19 lockdowns. I was about to head to my first public-facing entrepreneur workshop as a Google digital coach since I chopped off a foot and a half of 30-plus-years’-worth of chemically straightened processed hair. … Continue reading I’m a Black business owner and this is how my hair shaped my professional brand
By Melody Wilding February 20, 2023 Meet Darren, a senior director at a large education company. Warm and kindhearted, Darren is the type of leader who takes you out to lunch when you have a bad day and listens to clients and their needs. This is different from other leaders at his organization … Continue reading Why being a highly sensitive person could be your greatest professional asset
Promising access to advanced tools, Professional Accounts are available to all Twitter users. But should brands and marketers convert? Danny Goodwin on April 6, 2022 Twitter Professional Accounts are now available to any user who comes to Twitter to do business. Converting is free and businesses, brands, creators and publishers who make the switch will … Continue reading Does a Twitter Professional Account add value for brands?
Praveen Mishra October 21, 2021 Hiring the right web design agency is vital for businesses regardless of their scale and size. Your website is typically the face of your company and people will identify and remember your digital presence because of it. Does this sound good enough a reason to choose a professional web design … Continue reading How to Choose a Professional Web Design Agency
