Darleen DeRosa — September 2, 2018 Follow @onpoint_llc — September 2, 2018 A Professional Development Plan (PDP) is a valuable document that establishes both your career development goals and a strategy for meeting them. Whether you’re starting out in your professional career or reassessing your future development, a PDP serves as a useful roadmap that … Continue reading How to Write a Powerful Professional Development Plan
Rick Goodman — August 26, 2018 Follow @DrRickGoodman — August 26, 2018 StartupStockPhotos / Pixabay When seeking a new career opportunity, your brand precedes you. Yes, we all have a personal brand, one that speaks to our experience, our professional strengths, even our personality. Your brand emanates from the pages of your resume, and from … Continue reading Rebranding Yourself for a Professional Change
Austin McNair — August 2, 2018 — August 2, 2018 tookapic / Pixabay Many professional services websites aren’t as good as the firms they represent. Successful B2B and professional services firms navigate complex business needs and extended sales cycles. Unfortunately, many organizations struggle to translate their hard-earned expertise into an engaging and productive website. A … Continue reading B2B Website Design Trends that Work for Professional Services
John Coleman — June 29, 2018 — June 29, 2018 What does the Kanban Guide for Scrum Teams (at https://www.scrum.org/resources/kanban-guide-scrum-teams) say about work in progress limits? “Kanban (n): a strategy for optimizing the flow of stakeholder value through a process that uses a visual, work-in-progress limited pull system. ….. Optimizing flow requires defining what flow … Continue reading Professional Scrum with Kanban (PSK) – Don’t Just Limit WIP – Optimize It!
Lee Frederiksen — June 7, 2018 Follow @hingemarketing — June 7, 2018 geralt / Pixabay You often hear that professional services are “all about the people.” That’s true. And it’s why talent acquisition is so important to the success of a professional services firm. Finding, attracting, and keeping good talent can make or break a … Continue reading Talent Acquisition: How to Develop an Effective Strategy for Your Professional Services Firm
Bryan Tweed — June 4, 2018 — June 4, 2018 Whether you’re trying to climb the corporate ladder, broaden your skillset, or find a new job, your networking strategy can lead you to individuals that are ready, and willing, to help. Additionally, connecting with industry peers and leaders can provide you with unique growth and … Continue reading Leveraging Your Professional Networking Strategy in 4 Clear Steps
Steve Trapps — May 31, 2018 — May 31, 2018 After delivering numerous Professional Scrum Master PSM courses I am often asked: “How do I pass the test?” People who attend the PSM course or the Professional Scrum Foundations (PSF) course are given two attempts at passing the Professional Scrum Master I assessment; provided that … Continue reading How To Prepare For The Professional Scrum Master I (PSM) Assessment
Monique Danao — May 21, 2018 Follow @monique_pd — May 21, 2018 LinkedIn is great, but you’re not using its full potential if you’re not on Sales Navigator—a platform that allows B2B sales professionals to get in touch with decision-makers and clients. Unlike a basic LinkedIn profile, this tool allows you get lead recommendations, find … Continue reading How to Land Clients and Build Professional Relationships with LinkedIn Sales Navigator
Lee Frederiksen — April 5, 2018 Follow @hingemarketing— April 5, 2018 Finding a competitive strategy that offers a sustainable advantage is a challenge for most professional services firms. In this article, we will try to make it a bit easier. We’ll start by defining exactly what a competitive strategy is and explore the different types … Continue reading Competitive Strategy for Professional Services
Peter Liefer II — March 6, 2018 Follow @peter_liefer — March 6, 2018 Search Engine Optimization writing focuses on grabbing the attention of the search engines using specific and targeted keywords or keyword phrases. For years, the marketing technique has successfully drawn people to websites that provide the information, products, and/or services they need. How? … Continue reading 7 Tricks Up A Professional SEO Writer’s Sleeve
