Penny Kooy — May 11, 2017 — May 11, 2017 Your highest paying clients aren’t always your most profitable. While this statement may sound illogical at first, much more goes into determining and measuring client profitability across creative agencies than revenue generated from your biggest retainer accounts. Often, such factors as budgets and project scope … Continue reading How to Truly Define and Measure Client Profitability in Creative Agencies
Tag Archives: Profitability
E-commerce vs Brick and Mortar: Profitability Called Into Question
by Jake Rheude May 17, 2016 Follow @jakerheudeMay 17, 2016 Two major retailers are claiming it’s more profitable to run a brick and mortar store than an e-commerce site. The news, coming from Fab.com and Bezar co-founder Bradford Shellhammer and Michael Kors CEO John Idol, is sending shockwaves through the e-commerce community. The statements, coming … Continue reading E-commerce vs Brick and Mortar: Profitability Called Into Question
Using an Email Marketing System for Small Business to Increase Profitability
by Steve Faber March 19, 2016 Follow @marketingunlockMarch 19, 2016 Using an Email Marketing System for Small Business What We’ve Discovered to Boost Profits After 3 Years This marks the beginning of WELD2’s 4th year helping small technology contractors build their customer relationships and grow profitability. We’ve used an email marketing system, targeted at their … Continue reading Using an Email Marketing System for Small Business to Increase Profitability
5 Tips For Cutting Cost and Improving Profitability
by Sachin Sharma March 16, 2016 Follow @hireoappMarch 16, 2016 Cash flow represents the amount of money coming into your company and the amount of money going out. It’s extremely important for small businesses. Cash inflow is the core of your company and comes from different sources – payments from customers, interest on savings or … Continue reading 5 Tips For Cutting Cost and Improving Profitability
Multi-Website Management: How to Maximise Internet Revenue and Profitability
by William Yates January 29, 2016 Follow @novacomcorpJanuary 29, 2016 Multiple, multi-brand or product-dedicated websites can offer a greater Internet presence than single sites, and it can be argued that discrete websites linked as multisite entities offer greater flexibility, clarity and focus. Often, these multisite groups have evolved through different global locations and administrative and … Continue reading Multi-Website Management: How to Maximise Internet Revenue and Profitability
Measuring Profitability of Your Niche Idea: 5 Tips
Christopher Jan BenitezAugust 31, 2015 The mark of a good niche is the amount of money you can earn from it. It is easy to come up with a niche that you love and know inside and out. But passion and knowledge will not pay for the costs of setting up and developing your site. … Continue reading Measuring Profitability of Your Niche Idea: 5 Tips
What Is ROI: A Simple Solution To Measuring Profitability
By Caroline Moore, Published November 13, 2014 Sometimes when evaluating your marketing campaign, you just need a quick way to tell if your ads are leading to and directly impacting the success of your business. The answer to this puzzle? A really cool KPI called ROI. Yeah, the marketing industry really likes acronyms. But this … Continue reading What Is ROI: A Simple Solution To Measuring Profitability