by Brittany LaegerSeptember 9, 2016 Video is one of the most powerful and most underused tools in a company’s toolbox. It has the unprecedented ability to increase viewer engagement, increase time on site, and ultimately boost conversion on your website. But creating a start-to-finish strategy for online video promotion can be a huge task, especially … Continue reading A Marketer’s Guide to Online Video Promotion
By Lori Wade September 9th, 2016 Suppose you are a prolific blogger with extremely high-quality writing. Your posts truly shine and make you proud. And yet you get that feeling your blog is somehow underexposed, and you are not getting as much attention from online audiences as you deserve. Your blog could do better than that. … Continue reading 5 Effective Social Media Steps For Blog Promotion
by Tom PickSeptember 6, 2016 With apologies to George Berkeley, if a blog post is published but no one shares it on social media, does it make an impact? As the amount of online content produced each day has exploded over the past few years, it’s become more challenging to grab attention and stand out. … Continue reading How to Get More Blog Traffic – Content Promotion Checklist [Infographic]
Sure, you’re creating great content, but are you connecting your leads to sales? Columnist Quinn Whissen explains why attributing leads to revenue is essential for your content promotion strategy. Quinn Whissen on July 25, 2016 at 10:30 am Whoever told you content marketing is about creating great content… well, they lied to you. Kind of. … Continue reading The missing link in your content promotion strategy
by Adam Frankel June 3, 2016 Follow @FrankelInteractJune 3, 2016 Mobile apps function provide leverage for brands that are eager to find new ways to promote themselves. In the world of mobile apps, traffic distribution is unbalanced. Rand Fishkin informed us from his Whiteboard Friday that the top 25 to 50 apps get almost 80% … Continue reading How Brands can Leverage Snapchat for Promotion
by Carole Snitzer May 13, 2016May 13, 2016 When it comes to promoting your webinars, you just can’t beat email. We recently asked the live audience of “Unlocking the Secrets to Driving Webinar Registration” how many pre-event promotional emails they send, and over 57% said they sent at least three. But, are they getting the … Continue reading 5 Elements of Great Webinar Promotion Emails
by Brian McNeil-Smith May 11, 2016 Follow @easypromosappMay 11, 2016 Are you giving the award for your digital promotion enough attention? Recently we unveiled the results of our Digital Promotions Prize Survey, which surveyed more than 1700 consumers on their prize preferences and the kinds of prizes that would most entice them into participating in … Continue reading Digital Promotion Prizes Should Go “Beyond the Brand” For Better Conversion [Infographic]
by Gregg Litman May 5, 2016May 5, 2016 In case you haven’t noticed, the internet is huge. Literally everybody is online, and just about everybody watches video. That’s why video marketing is so attractive. But with so much traffic, and so much competition, posting your video online is just the start of the process. If … Continue reading Organic Video Promotion: How to Ensure Your Video Gets Found
by James Scherer April 25, 2016April 25, 2016 This article will give you a step-by-step guide to a strategy which will monetize your social media efforts and turn your Followers into leads quickly and easily. This walkthrough outlines how to create, run, promote and track the success of a Fan-Only social promotion. It’s a four-step … Continue reading How to Use a Fan-Only Promotion to Turn Followers into Leads
by Dan Radak April 22, 2016 Follow @https://twitter.com/DanRadakApril 22, 2016 Having a business blog has become a necessity in the modern day and age of online commerce. If you want your business to maintain an internet presence and keep drawing in the customers, you must have a blog with lots of quality content featured on … Continue reading Promotion, Strategy, and Audience: Vital Aspects of Your Business Blog
