by Greetje den Holder March 10, 2016 Follow @GdenHolderMarch 10, 2016 How NOT to Make Your Promotional Product Fail Online, you can find thousands of examples of marketing campaign fails, product fails and promotional product fails. They are used for laughs and consequently, these fails have a horrible effect on the brand involved. As I … Continue reading How NOT to Make Your Promotional Product Fail
by Samantha Rivero March 9, 2016March 9, 2016 As a marketer, I know that trade shows and conferences are often central to getting in front of prospects in the area (and beyond!), as well as being a great way to connect with consumers on a deeper, more personal level. Having great content to share with … Continue reading Use Promotional Products to Stand Out in The Crowd Part II – Trade Show Strategy
by John Waldron December 21, 2015December 21, 2015 Hello and welcome again to the next installment in our December series all about promotional Facebook videos. Last week we took a look at some Facebook targeting hacks that will help get your videos seen by as many relevant people as possible. This week, we’re going to … Continue reading Promotional Facebook Videos: The Good, The Bad and The Indifferent
by John Waldron December 3, 2015December 3, 2015 Welcome to the final installment of our promotional video mini-series. We’ve covered everything from the equipment and practicalities of shooting and sharing promos, to gaining market share, and taking 9 lessons from a master. But this week we’re going right the way back to the beginning of … Continue reading Top 5 Tips For Scripting Promotional Videos That Convert
by John Waldron November 21, 2015November 21, 2015 Video promos were once upon a time the sole reserve of the big corporation. There’re a couple of reasons for this. Firstly the cost. Quality video cameras with all the gear were (and still are, to be fair) expensive pieces of kit, and the hiring of a … Continue reading Creating and Publishing Your Promotional Videos In 5 Easy Steps
by John Waldron November 16, 2015November 16, 2015 In short – quality. That’s the most important part of any promotional video, and so that’s where I want to start. Your video has to be good. If you want it to generate lots of clicks and exposure for your business, then it has to be very … Continue reading 9 Elements Of A Great Promotional Video
by Kerry Butters November 12, 2015 Follow @markITwriteNovember 12, 2015 No matter how grand your client’s designs are, it is an absolute guarantee that the product or service they are promoting will not enjoy a market that extends to every single person on the planet. And so it is no good, therefore, to try and … Continue reading Gaining Market Share With Targeted Promotional Videos
Mike TemplemanSeptember 8, 2015 If you run a business, you probably understand that there are various aspects of being an entrepreneur. You have to have your finger in every pie. And the pies include production, marketing, sales, human resources, administration etc. The final aim of any business might be to increase sales. However, becoming well-known … Continue reading Promotional vs. Informational Business Blogging: Which One Is Right for Your Company
Neal KaiserAugust 23, 2015 It’s estimated that 1.623 billion people will shop online in 2018, a 50 percent increase over 2013. As more and more consumers are shopping online, the promotional tools used to boost your apparel ecommerce storefront are expanding, as well. Both online and on mobile, first impressions matter more than ever. Well-curated … Continue reading 3 Promotional Tools That Drive Apparel Ecommerce Sales
Lori SoardJuly 25, 2015 A thriving social media life can help your blog stay at the forefront and establish you as an influencer. However, many social media pages languish under the weight of a busy schedule. They are updated infrequently and people know they can’t count on you for news for weeks on end. Fortunately, … Continue reading Joining Promotional Groups To Increase Your Social Media Interaction
